Skip to content

Liquid Probiotic

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 97% of clicks, so Liquid Probiotic is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$794K/yr461K searches / yr
90-day growth
-18.8%search demand this quarter
Competition
57%top-5 click share · 8 brands · 597 sellers

Flapen Score

Liquid Probiotic against its category

The dotted line is the Health & Household average. Past it, Liquid Probiotic is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Liquid Probiotic market on Amazon at a glance

Shoppers on Amazon United States searched for Liquid Probiotic 461K times last year and spent an estimated $794K. The top 5 brands take 97% of clicks. Demand peaks in Jan. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 461K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $794K a year.

Searches, last 12 months
461K
Growth, 90 days vs prior 90
-18.8%
Conversion, latest week
7.0%
Market size, estimated
$794Ka year
Peak month
January1.5× the quietest month
Top search term
mary ruth probiotic149K searches a year

02 · Price

A sale here is worth $24.76.

Listings sell for $24.76 on average, from $8.44 to $46.24. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $24.76 that is $50K to $62K a year per listing.

Average price
$24.76inside the $15 to $100 sweet spot
Price range
$8.44–$46.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$50K–$62K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #462 within Digestive Supplements. It carries 10,613 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#462in Digestive Supplements
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
10,613per listing
Listings tracked
24

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
70 months

Products

Top Liquid Probiotic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

597

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

57%

Top 20: 96%

Open market

2%

  • Brand 178%
  • Brand 215%
  • Brand 31%
  • Brand 41%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Liquid Probiotic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Liquid Probiotic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mary ruth probiotic149K/yr
  • mary ruth probiotics for women42K/yr
  • liquid probiotic40K/yr
  • mary ruths probiotics32K/yr
  • flora biome41K/yr
  • liquid probiotics for women21K/yr
  • liquid probiotics15K/yr
  • mary ruths probiotic13K/yr
  • probiotic mary ruth10K/yr
  • mary ruths probiotics for women11K/yr

Reviews and returns

What reviews say buyers love and hate about Liquid Probiotic

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didn't work for me”
A buyer, on “Functionality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Liquid Probiotic questions

Answered from the same tracked data.