Lip Bandaid

Shoppers searched for this 714K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

714K

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

21.1%

Market size, estimated

$2.0Ma year

Peak month

December1.9× the quietest month

Top search term

cold sore patch358K searches a year

Listings sell for $13.13 on average, from $8.71 to $23.82. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 20,000 to 25,000 of them. At $13.13 that is $263K to $328K a year per listing.

Average price

$13.13under the $15 to $100 sweet spot

Price range

$8.71–$23.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

20,000–25,000

Revenue per listing a year

$263K–$328K

Returns

0.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #233 within Cold Sore & Fever Blister Treatments. It carries 6,129 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#233in Cold Sore & Fever Blister Treatments

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

6,129per listing

Listings tracked

5

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months