Lighter Fluid Refill

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

-27.4%

Conversion, latest week

7.2%

Market size, estimated

$131Ka year

Peak month

January1.7× the quietest month

Top search term

lighter fluid refill118K searches a year

Listings sell for $11.56 on average, from $4.10 to $18.86. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $11.56 that is $6K to $9K a year per listing.

Average price

$11.56under the $15 to $100 sweet spot

Price range

$4.10–$18.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #9 within Lighters & Matches. It carries 9,054 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

71%

Out of stock, average day

6.1%

Average rank

#9in Lighters & Matches

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

9,054per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months