Light Yellow Ribbon

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

+31.1%

Conversion, latest week

6.5%

Market size, estimated

$27Ka year

Top search term

light yellow ribbon22K searches a year

Listings sell for $7.56 on average, from $4.14 to $12.59. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $7.56 that is $756 to $2K a year per listing.

Average price

$7.56under the $15 to $100 sweet spot

Price range

$4.14–$12.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$756–$2K

Returns

4.4%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #294 within Gift Wrap Ribbons. It carries 1,891 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#294in Gift Wrap Ribbons

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

1,891per listing

Listings tracked

24

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months