Light Blue Wrapping Paper

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

+10.9%

Conversion, latest week

5.9%

Market size, estimated

$36Ka year

Top search term

light blue wrapping paper37K searches a year

Listings sell for $9.58 on average, from $6.21 to $15.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.58 that is $958 to $2K a year per listing.

Average price

$9.58under the $15 to $100 sweet spot

Price range

$6.21–$15.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$958–$2K

Returns

3.2%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #103 within Gift Wrap Paper. It carries 1,393 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

4.2%

Average rank

#103in Gift Wrap Paper

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,393per listing

Listings tracked

24

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

23 months