Lice Shampoo

Shoppers searched for this 972K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months

972K

Growth, 90 days vs prior 90

+5.6%

Conversion, latest week

10.9%

Market size, estimated

$2.3Ma year

Peak month

October1.8× the quietest month

Top search term

lice shampoo266K searches a year

Listings sell for $21.24 on average, from $6.39 to $71.10. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $21.24 that is $64K to $85K a year per listing.

Average price

$21.24inside the $15 to $100 sweet spot

Price range

$6.39–$71.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

3,000–4,000

Revenue per listing a year

$64K–$85K

Returns

0.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #204 within Lice Treatments. It carries 2,531 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#204in Lice Treatments

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,531per listing

Listings tracked

27

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

76 months