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Lice Prevention Spray

Maybe

An estimated 0.5% of orders come back. But the top 5 brands take 100% of clicks, so Lice Prevention Spray is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$2.5M/yr983K searches / yr
90-day growth
-11.7%search demand this quarter
Competition
79%top-5 click share · 5 brands · 25 sellers

Flapen Score

Lice Prevention Spray against its category

The dotted line is the Health & Household average. Past it, Lice Prevention Spray is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lice Prevention Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Lice Prevention Spray 983K times last year and spent an estimated $2.5M. All 5 brands take every click. Demand peaks in Sep–Oct. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 14.3% of those searches ended in a purchase.

Shoppers searched for this 983K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months
983K
Growth, 90 days vs prior 90
-11.7%
Conversion, latest week
14.3%
Market size, estimated
$2.5Ma year
Peak month
September3.0× the quietest month
Top search term
fairy tales102K searches a year

02 · Price

A sale here is worth $17.58.

Listings sell for $17.58 on average, from $9.90 to $32.59. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 15,000 to 20,000 of them. At $17.58 that is $264K to $352K a year per listing.

Average price
$17.58inside the $15 to $100 sweet spot
Price range
$9.90–$32.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
15,000–20,000
Revenue per listing a year
$264K–$352K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #188 within Lice Treatments. It carries 5,581 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#188in Lice Treatments
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
5,581per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Lice Prevention Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 28%
  • Brand 33%
  • Brand 43%
  • Brand 52%

Demand

Lice Prevention Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 3.0×

Search terms

Top Lice Prevention Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fairy tales102K/yr
  • lice prevention spray144K/yr
  • fairy tales detangling spray72K/yr
  • lice spray92K/yr
  • fairy tales lice prevention145K/yr
  • lice repellent spray for kids62K/yr
  • fairytale40K/yr
  • rosemary repel fairy tales54K/yr
  • fairytales lice prevention62K/yr
  • lice prevention41K/yr

Reviews and returns

What reviews say buyers love and hate about Lice Prevention Spray

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Smell”
34%of negative reviews mention “Smell”
0.5%of orders come back
“Overpowering scent”
A buyer, on “Smell”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Lice Prevention Spray questions

Answered from the same tracked data.