Lestoil
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible21.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Market size
Great$868K$868K/yr · 300K searches
Avg price
Good$13.61avg listing price — sweet spot $15–$100
Price range
Good$8.89–$21.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,240.25avg incumbent reviews — the moat a new listing must climb
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Is lestoil profitable on Amazon?
According to Flapen's Amazon United States niche tracking, lestoil is a $868K/yr Amazon United States market (300K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Oct. Verdict: Skip it — 44/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
lestoil market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 50K–60K
- avg 12,500–15,000/product
- Revenue / yr
- $681K–$817K
- units × avg price
- Conversion rate
- 21.3%
- Avg BSR
- #497
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 66 months
- Avg seller age
- 156 days
Competition: brands, sellers & click share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
58
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Lestoil89%
- Clorox11%
lestoil demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.Peak months: Jan, Feb, Oct · busiest ÷ quietest = 2.0×
Top lestoil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- lestoil181K/yr
- lestoil grease and stain remover for laundry66K/yr
- lestoil heavy duty cleaner16K/yr
- varsol10K/yr
- lestoil cleaner6K/yr
- lest oil4K/yr
- lestoil stain remover5K/yr
- lestoil original7K/yr
- lestoil grease and stain remover2K/yr
- letoil1K/yr
Top lestoil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lestoil Heavy Duty Multi-Purpose Cleaner Amber 48 Fl Oz Pack of 1
Lestoil$8.894.7★7,239 rev
Lestoil Heavy Duty Multi-Purpose Cleanser 28 oz
Clorox$11.634.6★2,130 rev
Lestoil Heavy Duty Multi-Purpose Cleaner No Scent Grease and Stain Remover 28 ounce Liquid
Lestoil$12.264.2★353 rev
Lestoil Concentrated Heavy Duty Cleaner - 48 oz - 2 pk by Lestoil
Lestoil$21.654.7★7,239 rev
Newest
by launch dateLestoil Heavy Duty Multi-Purpose Cleaner No Scent Grease and Stain Remover 28 ounce Liquid
Lestoil$12.26353 rev
Lestoil Concentrated Heavy Duty Cleaner - 48 oz - 2 pk by Lestoil
Lestoil$21.657,239 rev
Lestoil Heavy Duty Multi-Purpose Cleaner Amber 48 Fl Oz Pack of 1
Lestoil$8.897,239 rev
Lestoil Heavy Duty Multi-Purpose Cleanser 28 oz
Clorox$11.632,130 rev
Trending
90-day click momentumLestoil Concentrated Heavy Duty Cleaner - 48 oz - 2 pk by Lestoil
Lestoil$21.654.7★
Lestoil Heavy Duty Multi-Purpose Cleaner Amber 48 Fl Oz Pack of 1
Lestoil$8.894.7★
Lestoil Heavy Duty Multi-Purpose Cleaner No Scent Grease and Stain Remover 28 ounce Liquid
Lestoil$12.264.2★
Lestoil Heavy Duty Multi-Purpose Cleanser 28 oz
Clorox$11.634.6★
What reviews say buyers love and hate about lestoil
What buyers praise and complain about, mined from review topics.What buyers love
“It does a good cleaning job”
“Makes your house smell very fresh”
“Best wall cleaner and grease cleaner”
“The size and the price are great”
“Excellent product”
“the best stuff for stains”
“Works great and as advertised”
“What really surprised me is how well it works in laundry”
“easy to use”
“This bottle will last for a while too”
What buyers complain about
“Smells terribly bad like gasoline”
“Stain is less visible”
“Does not work”
“Bottle leaking”
“No English instructions”
“it stunk up my whole load of laundry”
“it took the coloring dye right off of my shirt when i used it to remove a stain”
“My daughter had a nosebleed”
“Not worth it”
“Stinky,”
Top return reasons
Common lestoil questions
- Is lestoil profitable to sell on Amazon United States?
- The niche generates $868K/yr across 4 tracked products. 90-day search growth is -20.8%. Flapen's verdict: Skip it (44/100).
- How competitive is the lestoil niche?
- 2 brands and 58 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in lestoil?
- Top complaints mined from reviews: Smell, Stain Resistance, Functionality-Overall. The return rate is 0.6%.
- When does demand for lestoil peak?
- Demand peaks in Jan–Feb–Oct; the busiest month runs 2.0× the quietest.
- What does it cost to enter the lestoil niche?
- Listings span $8.89–$21.65; the average listing price is $13.61 (sweet spot $15–$100). The average incumbent carries 4,240 reviews — the moat a new listing must climb.