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Leo Decor

Skip it

A small market ($7K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 75Conversion 15Competition 43Returns 78Price range 70Avg price 68Brand share 69Review moat 73Quality gap 21

Returns

Great1.8%

return rate — above 5% kills the launch gate

Growth

Great+60.4%

90-day search growth — must beat 0% to launch

Review moat

Good569.23

avg incumbent reviews — the moat a new listing must climb

Price range

Good$6.74–$34.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Avg price

Good$14.15

avg listing price — sweet spot $15–$100

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$7K

$7K/yr · 40K searches

Is leo decor profitable on Amazon?

According to Flapen's Amazon United States niche tracking, leo decor is a $7K/yr Amazon United States market (40K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 47/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

leo decor market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$14K–$18K
units × avg price
Conversion rate
1.2%
Avg BSR
#9,894
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
14.7%
Avg brand age
31 months
Avg seller age
191 days

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

14

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

30%

  • HAPPYPOP21%
  • TGOLM19%
  • YATOJUZI11%
  • TOTEVOL7%
  • HDCRYSTALGIFTS6%
  • FatWongcoi6%

leo decor demand & seasonality

Weekly Amazon search volume, last 104 weeks — +60.4% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 36.3×

Top leo decor search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • leo decor4K/yr
  • leo gifts for men13K/yr
  • leo zodiac decor2K/yr
  • leo birthday gifts for women21K/yr
All search terms

Top leo decor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$35010%$70115%$1K20%$1K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about leo decor

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“Great purchase and clear quality”

Gifting Purpose35%

“Gift”

Value For Money8%

“It is good value for money”

Thickness6%

“The glass is thick and durable”

Size-Overall6%

“The size is good”

Shape/Style3%

“the lions are perfectly shaped”

What buyers complain about

Value For Money50%

“Too high priced”

Weight Heavy17%

“They are a little heavy”

Top return reasons

Advertised Vs Actual Product20%
Defective Material/Parts14%
Size-Overall14%
Knot/Thread Quality7%
Weight Heavy7%
Quality-Overall7%
Chain/Key Quality7%
Value For Money7%
Material Quality7%
Design-Overall4%

Common leo decor questions

Is leo decor profitable to sell on Amazon United States?
The niche generates $7K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +60.4%. Flapen's verdict: Skip it (47/100).
How competitive is the leo decor niche?
12 brands and 14 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in leo decor?
Top complaints mined from reviews: Value For Money, Weight Heavy. The return rate is 1.8%.
When does demand for leo decor peak?
Demand peaks in Jul–Aug; the busiest month runs 36.3× the quietest.
What does it cost to enter the leo decor niche?
Listings span $6.74–$34.50; the average listing price is $14.15 (sweet spot $15–$100). The average incumbent carries 569 reviews — the moat a new listing must climb.