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Lemon Napkins

Maybe

The top 5 products take only 22% of clicks. But the products selling today already average 4.7★, so Lemon Napkins is a Maybe.

Flapen Score
63
63 / 100
Top 6% of 14,768 Health & Household niches · +14 vs the category median of 49
Market size
$176K/yr318K searches / yr
90-day growth
+47.9%search demand this quarter
Competition
22%top-5 click share · 48 brands · 60 sellers

Flapen Score

Lemon Napkins against its category

The dotted line is the Health & Household average. Past it, Lemon Napkins is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lemon Napkins market on Amazon at a glance

Shoppers on Amazon United States searched for Lemon Napkins 318K times last year and spent an estimated $176K. The top 5 brands take 64% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 318K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +47.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months
318K
Growth, 90 days vs prior 90
+47.9%
Conversion, latest week
5.2%
Market size, estimated
$176Ka year
Peak month
June15.9× the quietest month
Top search term
lemon napkins60K searches a year

02 · Price

A sale here is worth $10.62.

Listings sell for $10.62 on average, from $5.27 to $35.53. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $10.62 that is $1K to $3K a year per listing.

Average price
$10.62under the $15 to $100 sweet spot
Price range
$5.27–$35.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #724 within Disposable Napkins. It carries 130 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
93%
Out of stock, average day
5.8%
Average rank
#724in Disposable Napkins
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
130per listing
Listings tracked
106

04 · Newcomers

4 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top Lemon Napkins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

48 rising

Sellers

60

Top-5 brand share

64%

Top 20: 87%

Top-5 click share

22%

Top 20: 53%

Open market

33%

  • Brand 135%
  • Brand 211%
  • Brand 310%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Lemon Napkins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 15.9×

Search terms

Top Lemon Napkins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lemon napkins60K/yr
  • caspari cocktail napkins100K/yr
  • caspari napkins70K/yr
  • caspari43K/yr
  • lemon cocktail napkins11K/yr
  • lemon paper napkins10K/yr
  • lemon napkins paper7K/yr
  • lemonade napkins5K/yr
  • caspari paper napkins8K/yr
  • amalfi coast napkins4K/yr

Reviews and returns

What reviews say buyers love and hate about Lemon Napkins

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Thickness”
1.4%of orders come back
“Just what we were looking for this spring and summer, could have been a little thicker”
A buyer, on “Thickness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Lemon Napkins questions

Answered from the same tracked data.