Lemon Balm Capsules
Skip itA small market ($56K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.75avg listing price — sweet spot $15–$100
Price range
Good$7.23–$31.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Okay1,753.44avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Growth
Bad-20.1%90-day search growth — must beat 0% to launch
Market size
Bad$56K$56K/yr · 42K searches
Is lemon balm capsules profitable on Amazon?
According to Flapen's Amazon United States niche tracking, lemon balm capsules is a $56K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Oct. Verdict: Skip it — 46/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
lemon balm capsules market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $47K–$63K
- units × avg price
- Conversion rate
- 8.4%
- Avg BSR
- #1,858
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 72%
- Out of stock
- 0.0%
- Avg brand age
- 64 months
- Avg seller age
- 172 days
Competition: brands, sellers & click share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
576
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
23%
- Nutricost16%
- Nature's Way15%
- Zazzee14%
- Carlyle12%
- Oregon's Wild Harvest11%
- Bronson10%
lemon balm capsules demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.1% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.8×
Top lemon balm capsules search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- lemon balm capsules22K/yr
- lemon balm supplement14K/yr
- lemon balm pills3K/yr
- melissa lemon balm3K/yr
Top lemon balm capsules products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nutricost Lemon Balm Extract 120 Capsules for 60 Servings Per Bottle
Nutricost$9.814.5★122 rev

Natures Way Melissa Lemon Balm Leaf Traditional Sleep Support* 100 ct
Nature's Way$7.234.5★3,053 rev

Zazzee USDA Organic Lemon Balm 10:1 Extract 180 Capsules 6 Month Supply
Zazzee$21.934.5★1,153 rev

Carlyle Lemon Balm Capsules | 200 Count
Carlyle$9.984.5★790 rev

Oregons Wild Harvest Certified Organic Lemon Balm Herbal Supplement Vegan Supplement 1125 MGS 90 Count
Oregon's Wild Harvest$19.084.6★1,331 rev
Newest
by launch date
Double Wood Supplements Organic Lemon Balm 120 Capsules - for Digestion & Relaxation 590mg - 120 Servings - Non-GMO Gluten Free and Vegan Safe
Double Wood Supplements$11.5569 rev

Nutricost Lemon Balm Extract 120 Capsules for 60 Servings Per Bottle
Nutricost$9.81122 rev

Double Wood Supplements Organic Lemon Balm Tincture - for Digestion & Relaxation 590mg - 2FL OZ 120 Servings (Better Absorbed Than Capsules Great for Lemon Balm Tea)
Double Wood Supplements$14.621,672 rev

Bronson Melissa Lemon Balm Extra Strength Non-GMO 250 Vegetarian Capsules
Bronson$14.96362 rev

Bronson Melissa Lemon Balm Extra Strength Non-GMO 120 Vegetarian Capsules
Bronson$10.01362 rev
Trending
90-day click momentum
Gaia Herbs Adrenal Health Nightly Restore - Herbal Supplement with Ashwagandha Magnolia Bark Cordyceps Lemon Balm & More* - 60 Vegan Liquid Phyto-Caps (30 Servings)
Gaia Herbs$31.504.6★

Vimergy USDA Organic Lemon Balm Tincture Herbal Supplement Can be Used in Tea - Non-GMO Alcohol-Free 30 mL (1 mL/Serving)
Vimergy$18.764.5★

Nutricost Lemon Balm Extract 120 Capsules for 60 Servings Per Bottle
Nutricost$9.814.5★

Life Extension Enhanced Stress Relief Lemon Balm Extract L-theanine decompress with This Supplement for Stress Gluten-Free Non-GMO Vegetarian 30 Capsules
Life Extension$19.944.4★

Herb Pharm Lemon Balm Alcohol-Free: Certified Organic Nervousness & Over-Excitement Support Fast-Absorbing & Sugar-Free Calming Extract Made with Lemon Balm Herb Liquid Glycerite 1 oz
Herb Pharm$13.884.5★
What reviews say buyers love and hate about lemon balm capsules
What buyers praise and complain about, mined from review topics.What buyers love
“help me fall asleep”
“this really helps with my anxiety”
“The quality seems good and the capsules appear fresh and well sealed”
“worked well for my needs”
“Very calming”
“I appreciate that this supplement is organic”
“don't have any weird aftertaste”
“The capsules are easy enough to take”
“Worth every penny”
“Easy to swallow”
What buyers complain about
“Doesnt seem to help me sleep”
“Didn't help”
“During a very stressful”
“1 capsule didn't do much”
“If I take from the dropper it just makes me gag”
“Overpriced”
“You really cant taste the capsules however”
“Makes my heart rate race”
“Not impressed I didnt notice any difference taking this supplement”
“could not use it”
Top return reasons
Common lemon balm capsules questions
- Is lemon balm capsules profitable to sell on Amazon United States?
- The niche generates $56K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.1%. Flapen's verdict: Skip it (46/100).
- How competitive is the lemon balm capsules niche?
- 16 brands and 576 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in lemon balm capsules?
- Top complaints mined from reviews: Sleep Quality, Functionality-Overall, Stress/Anxiety. The return rate is 0.0%.
- When does demand for lemon balm capsules peak?
- Demand peaks in Oct; the busiest month runs 1.8× the quietest.
- What does it cost to enter the lemon balm capsules niche?
- Listings span $7.23–$31.50; the average listing price is $15.75 (sweet spot $15–$100). The average incumbent carries 1,753 reviews — the moat a new listing must climb.