Leilo Calm in a Can
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible$41.93avg listing price — sweet spot $15–$100
Price range
Incredible$20.37–$52.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great178.5avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Growth
Good+26.9%90-day search growth — must beat 0% to launch
Market size
Okay$254K$254K/yr · 89K searches
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Is leilo calm in a can profitable on Amazon?
According to Flapen's Amazon United States niche tracking, leilo calm in a can is a $254K/yr Amazon United States market (89K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jul. Verdict: Worth a look — 58/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
leilo calm in a can market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $252K–$335K
- units × avg price
- Conversion rate
- 6.8%
- Avg BSR
- #201
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 12.8%
- Avg brand age
- 38 months
- Avg seller age
- 145 days
Competition: brands, sellers & click share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- LEILO85%
- Kava Haven8%
- Tru Kava3%
- FORTILUME2%
- Melo2%
leilo calm in a can demand & seasonality
Weekly Amazon search volume, last 104 weeks — +26.9% search growth over the last 90 days.Peak months: May, Jul · busiest ÷ quietest = 2.1×
Top leilo calm in a can search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- leilo kava drink28K/yr
- leilo9K/yr
- leilo kava8K/yr
- new brew5K/yr
- kava seltzer4K/yr
- kava spirit3K/yr
- kava packets4K/yr
- leilo kava drink 12 pack3K/yr
- kava non alcoholic drink3K/yr
- kava powder packets3K/yr
Top leilo calm in a can products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Leilo | Kava Powered Sparkling Relaxation Drink | Classic Variety-Pack - Includes: Raspberry Hibiscus Tangerine Mango Blackberry Orange | 12 fl oz Cans (Pack of 12)
LEILO$48.604.0★463 rev

Leilo | Calming Kava Drink Mix | Berry 10 Stick Packs (Plant-Based Relaxation Powder Non-Alcoholic Sugar-Free Herbal Supplement)
LEILO$24.533.8★137 rev

Leilo | Kava Powered Sparkling Relaxation Drink | Variety Sampler 6-Pack - Non-Alc Calming Beverage - Includes (3) Classic & (3) Mocktail Flavors | 12 fl oz Cans (Pack of 6)
LEILO$32.833.4★344 rev

Kava Haven Non Alcoholic Spirit 750mL Bottle | Kava Kava Drink | Non Alcohol Alternative Spirit for Mixed Drink Recipes | Low Calorie | All Natural | - Lemon Ginger Flavor (17 Servings)
Kava Haven$52.693.6★510 rev

Leilo | Kava Powered Sparkling Relaxation Drink | Blackberry Orange - Non-Alc Calming Beverage | 12 fl oz Cans (Pack of 12)
LEILO$48.614.3★67 rev
Newest
by launch date
TRU KAVA Whole Root Kava Powder Drink Mix - Ceremonial Grade Noble Kava from Vanuatu Instant Calm Focus & Social Ease Kavalactone Rich Non-Extract Lab Tested - 12 Sachets
Tru Kava$44.2144 rev

Leilo | Calming Kava Drink Mix | Berry 10 Stick Packs (Plant-Based Relaxation Powder Non-Alcoholic Sugar-Free Herbal Supplement)
LEILO$24.53137 rev

FORTILUME Calming Kava Drink Mix Instant Kava Powder Low-Calorie Non-Alcoholic | Plant-Based Relaxation Alternative Beverage | 15 Servings (Berry)
FORTILUME$20.3741 rev

Melo Sparkling Kava Variety Pack 3 Flavors Zero Sugar 12oz 12 Pack
Melo$50.3815 rev

Kava Haven Non Alcoholic Spirit 750mL Bottle | Kava Kava Drink | Non Alcohol Alternative Spirit for Mixed Drink Recipes | Low Calorie | All Natural | - Lemon Ginger Flavor (17 Servings)
Kava Haven$52.69510 rev
Trending
90-day click momentum
FORTILUME Calming Kava Drink Mix Instant Kava Powder Low-Calorie Non-Alcoholic | Plant-Based Relaxation Alternative Beverage | 15 Servings (Berry)
FORTILUME$20.373.9★

TRU KAVA Whole Root Kava Powder Drink Mix - Ceremonial Grade Noble Kava from Vanuatu Instant Calm Focus & Social Ease Kavalactone Rich Non-Extract Lab Tested - 12 Sachets
Tru Kava$44.213.8★

Melo Sparkling Kava Variety Pack 3 Flavors Zero Sugar 12oz 12 Pack
Melo$50.384.0★

Leilo | Calming Kava Drink Mix | Berry 10 Stick Packs (Plant-Based Relaxation Powder Non-Alcoholic Sugar-Free Herbal Supplement)
LEILO$24.533.8★

Leilo | Kava Powered Sparkling Relaxation Drink | Classic Variety-Pack - Includes: Raspberry Hibiscus Tangerine Mango Blackberry Orange | 12 fl oz Cans (Pack of 12)
LEILO$48.604.0★
What reviews say buyers love and hate about leilo calm in a can
What buyers praise and complain about, mined from review topics.What buyers love
“how it tastes earthy”
“Refreshing flavors”
“Good beverage”
“Great product”
“Overall feeling is calm and relaxing”
“It helps calm my anxiety”
“Relaxing that I use as a night cap so it is worth the purchase”
“Dissolves well in a bit of warm water like making a small amount of tea”
“Gives you a very relaxed feeling”
“the kava powder is held in solution much better than mixing up from powder on your own”
What buyers complain about
“Tastes like soap”
“Waste of money”
“The flavor was different”
“Failed”
“is not very strong”
“I cant even drink them so I dont know if they have a relaxing effect”
“does not taste anything close to what is described”
“This is not an alcohol substitute so you might need to lower your expectations”
“I almost thought I was allergic to it”
“very bitter”
Top return reasons
Common leilo calm in a can questions
- Is leilo calm in a can profitable to sell on Amazon United States?
- The niche generates $254K/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +26.9%. Flapen's verdict: Worth a look (58/100).
- How competitive is the leilo calm in a can niche?
- 5 brands and 8 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in leilo calm in a can?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Flavor. The return rate is 0.0%.
- When does demand for leilo calm in a can peak?
- Demand peaks in May–Jul; the busiest month runs 2.1× the quietest.
- What does it cost to enter the leilo calm in a can niche?
- Listings span $20.37–$52.69; the average listing price is $41.93 (sweet spot $15–$100). The average incumbent carries 179 reviews — the moat a new listing must climb.