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Lecithin 1200mg Softgels Capsules

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -9.4% this quarter, so Lecithin 1200mg Softgels Capsules is a Maybe.

Flapen Score
60
60 / 100
Top 11% of 14,768 Health & Household niches · +11 vs the category median of 49
Market size
$1.1M/yr499K searches / yr
90-day growth
-9.4%search demand this quarter
Competition
50%top-5 click share · 15 brands · 550 sellers

Flapen Score

Lecithin 1200mg Softgels Capsules against its category

The dotted line is the Health & Household average. Past it, Lecithin 1200mg Softgels Capsules is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lecithin 1200mg Softgels Capsules market on Amazon at a glance

Shoppers on Amazon United States searched for Lecithin 1200mg Softgels Capsules 499K times last year and spent an estimated $1.1M. The top 5 brands take 76% of clicks. Demand peaks in Jan. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 12.6% of those searches ended in a purchase.

Shoppers searched for this 499K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
499K
Growth, 90 days vs prior 90
-9.4%
Conversion, latest week
12.6%
Market size, estimated
$1.1Ma year
Peak month
January1.5× the quietest month
Top search term
lecithin332K searches a year

02 · Price

A sale here is worth $18.00.

Listings sell for $18.00 on average, from $8.02 to $27.61. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $18.00 that is $45K to $54K a year per listing.

Average price
$18.00inside the $15 to $100 sweet spot
Price range
$8.02–$27.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
2,500–3,000
Revenue per listing a year
$45K–$54K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #161 within Lipid. It carries 4,289 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#161in Lipid
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
4,289per listing
Listings tracked
25

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
92 months

Products

Top Lecithin 1200mg Softgels Capsules products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

550

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

50%

Top 20: 94%

Open market

20%

  • Brand 151%
  • Brand 210%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Lecithin 1200mg Softgels Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Lecithin 1200mg Softgels Capsules search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lecithin332K/yr
  • lecithin 1200mg46K/yr
  • lecithin supplement54K/yr
  • lethicin20K/yr
  • now sunflower lecithin11K/yr
  • lecithin capsules9K/yr
  • lecitina9K/yr
  • lechin2K/yr
  • now sunflower lecithin 1200 mg2K/yr
  • now lecithin4K/yr

Reviews and returns

What reviews say buyers love and hate about Lecithin 1200mg Softgels Capsules

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
8%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“really small”
A buyer, on “Size-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Lecithin 1200mg Softgels Capsules questions

Answered from the same tracked data.