Lavender Oil for Hair

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

35K

Growth, 90 days vs prior 90

-24.2%

Conversion, latest week

6.1%

Market size, estimated

$24Ka year

Peak month

April2.3× the quietest month

Top search term

lavender oil for hair19K searches a year

Listings sell for $11.06 on average, from $5.65 to $27.41. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $11.06 that is $1K to $3K a year per listing.

Average price

$11.06under the $15 to $100 sweet spot

Price range

$5.65–$27.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.8%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #291 within Aromatherapy. It carries 7,007 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#291in Aromatherapy

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

7,007per listing

Listings tracked

27

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

65 months