Lavender Heating Pad Microwavable
FailShoppers spend an estimated $24K a year here, so Lavender Heating Pad Microwavable is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $24K/yr29K searches / yr
- 90-day growth
- -37.9%search demand this quarter
- Competition
- 46%top-5 click share · 24 brands · 38 sellers
Flapen Score
Lavender Heating Pad Microwavable against its category
The dotted line is the Health & Household average. Past it, Lavender Heating Pad Microwavable is stronger. Inside it, weaker.
Market
The Lavender Heating Pad Microwavable market on Amazon at a glance
Shoppers on Amazon United States searched for Lavender Heating Pad Microwavable 29K times last year and spent an estimated $24K. The top 5 brands take 55% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- -37.9%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $24Ka year
- Peak month
- December4.3× the quietest month
- Top search term
- lavender heating pad microwavable16K searches a year
02 · Price
A sale here is worth $24.18.
Listings sell for $24.18 on average, from $9.63 to $49.66. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.18 that is $0 to $2K a year per listing.
- Average price
- $24.18inside the $15 to $100 sweet spot
- Price range
- $9.63–$49.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #90 within Hot & Cold Therapies. It carries 3,612 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #90in Hot & Cold Therapies
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 3,612per listing
- Listings tracked
- 32
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Lavender Heating Pad Microwavable products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KOYA Naturals Soft Velvet Flax Seed Pillow with Lavender - Microwave Heating Pad Microwavable Moist Heat Pack for Neck Muscle Joint Stomach Pain Menstrual Cramps Warm Wrap (Purple)
- Price
- $32.08
- Rating
- 4.7/5
- Reviews
- 1,606
- Age
- 7y ago

Romfox Microwavable Heating Pad for Pain Relief Moist Heat for Cramps Muscles Joints Back Neck and Shoulders Heat Compress Pillow for Both Hot and Cold Therapy (Purple - Lavender Scented)
- Price
- $19.03
- Rating
- 4.3/5
- Reviews
- 1,267
- Age
- 5y ago

Microwavable Heating Pad with Lavender & Flaxseed Hot & Cold Therapy Heat Pad for Back Neck Shoulder Knee Leg & Menstrual Cramp Relief Washable Cover Mini Lavender Bag Gift One Size Fits All
- Price
- $36.61
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 1y ago

Sonoma Lavender Spa Heat Wrap for Neck Shoulders and Lower Back Microwaveable Lavender Aromatherapy Heating Pad Removable and Washable Covers Stress and Pain Relief (9 x 26 Lilac Dot)
- Price
- $49.66
- Rating
- 4.4/5
- Reviews
- 821
- Age
- 20y ago

Microwavable Heating Pad with Washable Cover 13x7 Inch Flaxseed Microwave Hot Pack Lavender Scent Moist Warm Compress for Relaxation Non-Electric & Portable
- Price
- $9.63
- Rating
- 4.4/5
- Reviews
- 1,087
- Age
- 1y ago
Trending
estimated 90-day click momentum
Mumu Wraps Heating Pad Microwavable - Lavender Scented Microwave Heating Pad for Pain Relief Cramps Muscle Ache Joints Neck Shoulder Back Pain Warm Compress Moist Heat Pack (Lavender)
- Price
- $34.95
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 5mo ago

SunnyBay Lavender Microwave Heating Pad 26 Long Microwavable Neck Wrap & Heat Pack for Moist Hot Therapy Heated Neck Warmer for Neck Shoulder & Back Pain Relief Flaxseed Filling 26x6 Purple
- Price
- $24.85
- Rating
- 4.4/5
- Reviews
- 5,725
- Age
- 6mo ago

SacksyThyme Microwave Heating Pad for Back Neck Menstrual Cramps Shoulders Leg Pain Relief - Hot Moist Microwavable Therapy Pack - Flaxseed Hot & Cold Pad Made in USA (Size: 12 x 7) Lavender
- Price
- $27.85
- Rating
- 4.6/5
- Reviews
- 5,712
- Age
- 3y ago

Sharper Image Heated Neck & Shoulder Wrap - Microwavable Warm & Cooling Plush Pad Scented Aromatherapy (100% Natural Lavender & Herb Spa Blend) Pain Tension Headache Relief Therapy Gift for Women
- Price
- $14.42
- Rating
- 4.4/5
- Reviews
- 12,021
- Age
- 1y ago

Microwavable Heating Pad for Neck Back & Shoulders - Heating Bean Bag Microwavable Pillow - Cleaned Wheat & Lavender Aromatherapy Heating Pad Wrap - Amazing Health Purple
- Price
- $14.41
- Rating
- 4.3/5
- Reviews
- 9,636
- Age
- 12y ago
Newest
by launch date
Mumu Wraps Heating Pad Microwavable - Lavender Scented Microwave Heating Pad for Pain Relief Cramps Muscle Ache Joints Neck Shoulder Back Pain Warm Compress Moist Heat Pack (Lavender)
- Price
- $34.95
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 5mo ago

SunnyBay Lavender Microwave Heating Pad 26 Long Microwavable Neck Wrap & Heat Pack for Moist Hot Therapy Heated Neck Warmer for Neck Shoulder & Back Pain Relief Flaxseed Filling 26x6 Purple
- Price
- $24.85
- Rating
- 4.4/5
- Reviews
- 5,725
- Age
- 6mo ago

NBKLS Heating Pad for Back Large Heating Pads for Body Muscle Pain Cramps Relief 6 Heat Settings Machine Washable Electric Heating Pad Birthday Christmas Gifts for Women Mom
- Price
- $21.74
- Rating
- 4.4/5
- Reviews
- 1,353
- Age
- 1y ago

Sharper Image Heated Neck & Shoulder Wrap - Microwavable Warm & Cooling Plush Pad Scented Aromatherapy (100% Natural Lavender & Herb Spa Blend) Pain Tension Headache Relief Therapy Gift for Women
- Price
- $14.42
- Rating
- 4.4/5
- Reviews
- 12,021
- Age
- 1y ago

Microwavable Heating Pad with Lavender & Flaxseed Hot & Cold Therapy Heat Pad for Back Neck Shoulder Knee Leg & Menstrual Cramp Relief Washable Cover Mini Lavender Bag Gift One Size Fits All
- Price
- $36.61
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 falling
Sellers
38
Est. top-5 brand share
55%
Top 20: 98%
Est. top-5 click share
46%
Top 20: 89%
Open market
37%
- KOYA Naturals15%
- Romfox12%
- uncn12%
- MIKKEL HOLLINS9%
- SunnyBay8%
- Sacksy Thyme8%
Demand
Lavender Heating Pad Microwavable search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.3×
Search terms
Top Lavender Heating Pad Microwavable search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lavender heating pad microwavable16K/yr
- lavender heating pad10K/yr
- aromatherapy heating pad4K/yr
Reviews and returns
What reviews say buyers love and hate about Lavender Heating Pad Microwavable
We read the reviews and the return reasons for every product selling here.
“Has a funny smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lavender Heating Pad Microwavable questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









