Lavender Diffuser

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months

93K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

7.1%

Market size, estimated

$113Ka year

Peak month

September1.4× the quietest month

Top search term

lavender diffuser37K searches a year

Listings sell for $17.20 on average, from $6.54 to $34.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $17.20 that is $2K to $4K a year per listing.

Average price

$17.20inside the $15 to $100 sweet spot

Price range

$6.54–$34.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #57 within Aromatherapy. It carries 6,090 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#57in Aromatherapy

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

6,090per listing

Listings tracked

32

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

52 months