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Laundry Soap Holder

Maybe

Products sell for $23.19 on average, inside the sweet spot. But demand is soft, at -15.2% this quarter, so Laundry Soap Holder is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$113K/yr107K searches / yr
90-day growth
-15.2%search demand this quarter
Competition
37%top-5 click share · 28 brands · 38 sellers

Flapen Score

Laundry Soap Holder against its category

The dotted line is the Health & Household average. Past it, Laundry Soap Holder is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laundry Soap Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Laundry Soap Holder 107K times last year and spent an estimated $113K. The top 5 brands take 49% of clicks. Demand peaks in Jan. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-15.2%
Conversion, latest week
4.5%
Market size, estimated
$113Ka year
Peak month
January1.8× the quietest month
Top search term
laundry detergent stand27K searches a year

02 · Price

A sale here is worth $23.19.

Listings sell for $23.19 on average, from $6.15 to $39.39. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $23.19 that is $0 to $2K a year per listing.

Average price
$23.19inside the $15 to $100 sweet spot
Price range
$6.15–$39.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #399 within Laundry. It carries 1,550 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
8.2%
Average rank
#399in Laundry
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
1,550per listing
Listings tracked
39

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Laundry Soap Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

28 falling

Sellers

38

Top-5 brand share

49%

Top 20: 91%

Top-5 click share

37%

Top 20: 81%

Open market

46%

  • Brand 121%
  • Brand 211%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Laundry Soap Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top Laundry Soap Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laundry detergent stand27K/yr
  • laundry detergent holder stand21K/yr
  • laundry detergent shelf16K/yr
  • detergent stand10K/yr
  • laundry soap shelf5K/yr
  • shelf for laundry detergent5K/yr
  • detergent shelf5K/yr
  • laundry soap stand5K/yr
  • laundry detergent rack5K/yr
  • laundry detergent tray4K/yr

Reviews and returns

What reviews say buyers love and hate about Laundry Soap Holder

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Assembly/Installation”
18%of negative reviews mention “Size-Overall”
2.7%of orders come back
“Too Small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Laundry Soap Holder questions

Answered from the same tracked data.