Laundry Scent Liquid

Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months

234K

Growth, 90 days vs prior 90

-1.9%

Conversion, latest week

3.5%

Market size, estimated

$152Ka year

Top search term

snif78K searches a year

Listings sell for $18.41 on average, from $7.81 to $35.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $18.41 that is $5K to $9K a year per listing.

Average price

$18.41inside the $15 to $100 sweet spot

Price range

$7.81–$35.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.3%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #109 within Laundry. It carries 3,174 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#109in Laundry

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

3,174per listing

Listings tracked

23

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

46 months