Lancing Device
MaybeAn estimated 1.9% of orders come back. But demand is soft, at -1.3% this quarter, so Lancing Device is a Maybe.
- Flapen Score
- 54 / 100Top 28% of 14,768 Health & Household niches · +5 vs the category median of 4954
- Market size
- $255K/yr244K searches / yr
- 90-day growth
- -1.3%search demand this quarter
- Competition
- 55%top-5 click share · 18 brands · 45 sellers
Flapen Score
Lancing Device against its category
The dotted line is the Health & Household average. Past it, Lancing Device is stronger. Inside it, weaker.
Market
The Lancing Device market on Amazon at a glance
Shoppers on Amazon United States searched for Lancing Device 244K times last year and spent an estimated $255K. The top 5 brands take 64% of clicks. Demand peaks in Apr. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.
- Searches, last 12 months
- 244K
- Growth, 90 days vs prior 90
- -1.3%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $255Ka year
- Peak month
- April1.5× the quietest month
- Top search term
- lancing device56K searches a year
02 · Price
A sale here is worth $14.59.
Listings sell for $14.59 on average, from $5.99 to $34.32. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $14.59 that is $7K to $11K a year per listing.
- Average price
- $14.59under the $15 to $100 sweet spot
- Price range
- $5.99–$34.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$11K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #46 within Diabetes Care. It carries 2,449 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 88%
- Out of stock, average day
- 0.6%
- Average rank
- #46in Diabetes Care
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 2,449per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Lancing Device products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AUVON Lancing Device with Less Pain Design Blood Sample Pen and Twist Top 100pcs 30 Gauge Lancets for Blood Sugar Level Monitoring
- Price
- $9.69
- Rating
- 4.6/5
- Reviews
- 3,166
- Age
- 7y ago

TRUEdraw Lancing Device NIM2H01-81 1 Each
- Price
- $6.06
- Rating
- 4.5/5
- Reviews
- 1,236
- Age
- 14y ago

Lancing Device with Lancet Ejector 5 Adjustable Depth Settings | 1+1 Pack
- Price
- $10.15
- Rating
- 4.5/5
- Reviews
- 89
- Age
- 1y ago

One Step Lancing Device Pen 5 Depth Settings Less Pain Design Blood Sampling Pen Accurate Blood Sample Use with Twist Top Lancets Blood Sugar Level Monitoring Glucose Testing Lancing Tool
- Price
- $7.02
- Rating
- 4.4/5
- Reviews
- 524
- Age
- 4y ago

CareLiving Lancing Device and 100 Lancets Single Use 30 Gauge Lancets for Minimizing Pain and Discomfort
- Price
- $8.07
- Rating
- 4.5/5
- Reviews
- 267
- Age
- 3y ago
Trending
estimated 90-day click momentum![McKesson Lancets for Diabetes Testing [200 Count] Lancing Device for Blood and Glucose Test 28G x 1.5 mm Push Button Activation Sterile Single Use](https://m.media-amazon.com/images/I/51J6LK7M4kL.jpg)
McKesson Lancets for Diabetes Testing [200 Count] Lancing Device for Blood and Glucose Test 28G x 1.5 mm Push Button Activation Sterile Single Use
- Price
- $24.72
- Rating
- 4.7/5
- Reviews
- 5,238
- Age
- 1y ago

One Step Lancing Device & 100 x 30 Gauge Twist Top Lancets Blood Sampling Pen 5 Depth Settings Gluco Sugar Level Testing Less Pain and Ejector
- Price
- $8.55
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 4y ago

Lancing Device with Lancet Ejector 5 Adjustable Depth Settings | 1+1 Pack
- Price
- $10.15
- Rating
- 4.5/5
- Reviews
- 89
- Age
- 1y ago

Freestyle Lancing Device II by Abbott
- Price
- $23.30
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 10y ago

Lancing Device with 120 PCS Twist Off Lancets (30 gauge) 10 Adjustable Depth Settings
- Price
- $7.69
- Rating
- 4.5/5
- Reviews
- 173
- Age
- 2y ago
Newest
by launch date
Lancing Device with Lancet Ejector 5 Adjustable Depth Settings | 1+1 Pack
- Price
- $10.15
- Rating
- 4.5/5
- Reviews
- 89
- Age
- 1y ago
![McKesson Lancets for Diabetes Testing [200 Count] Lancing Device for Blood and Glucose Test 28G x 1.5 mm Push Button Activation Sterile Single Use](https://m.media-amazon.com/images/I/51J6LK7M4kL.jpg)
McKesson Lancets for Diabetes Testing [200 Count] Lancing Device for Blood and Glucose Test 28G x 1.5 mm Push Button Activation Sterile Single Use
- Price
- $24.72
- Rating
- 4.7/5
- Reviews
- 5,238
- Age
- 1y ago

Lancing Device with 120 PCS Twist Off Lancets (30 gauge) 10 Adjustable Depth Settings
- Price
- $7.69
- Rating
- 4.5/5
- Reviews
- 173
- Age
- 2y ago

Medhome Lancing Device with 12 Adjustable Depth Settings Lancing Device for Diabetes Testing with Push Button Ejector Minimizing Pain and Discomfort in Blood Glucose Testing - Lancet Device
- Price
- $5.99
- Rating
- 4.2/5
- Reviews
- 223
- Age
- 2y ago

Lancing Device with 10 Free Lancets
- Price
- $19.69
- Rating
- 4.6/5
- Reviews
- 567
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
45
Est. top-5 brand share
64%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 95%
Open market
28%
- AUVON22%
- TRUEDRAW12%
- Generic12%
- CARELIVING9%
- One Step9%
- Accu-Chek8%
Demand
Lancing Device search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr · busiest ÷ quietest = 1.5×
Search terms
Top Lancing Device search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lancing device56K/yr
- lancet device39K/yr
- lancing device for diabetes testing31K/yr
- finger pricker for blood sugar19K/yr
- diabetic finger pricker17K/yr
- lancet device for diabetes testing16K/yr
- finger stick for blood glucose check10K/yr
- lancet pen9K/yr
- diabetic pen7K/yr
- diabetic lancing device7K/yr
Reviews and returns
What reviews say buyers love and hate about Lancing Device
We read the reviews and the return reasons for every product selling here.
“Stopped functioning properly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lancing Device questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









