Skip to content

Lactose Intolerance Test

Fail

Shoppers spend an estimated $27K a year here, so Lactose Intolerance Test is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$27K/yr29K searches / yr
90-day growth
-7.4%search demand this quarter
Competition
82%top-5 click share · 8 brands · 31 sellers

Flapen Score

Lactose Intolerance Test against its category

The dotted line is the Health & Household average. Past it, Lactose Intolerance Test is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lactose Intolerance Test market on Amazon at a glance

Shoppers on Amazon United States searched for Lactose Intolerance Test 29K times last year and spent an estimated $27K. The top 5 brands take 94% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-7.4%
Conversion, latest week
1.9%
Market size, estimated
$27Ka year
Peak month
April1.5× the quietest month
Top search term
lactose intolerance testing kit10K searches a year

02 · Price

A sale here is worth $49.87.

Listings sell for $49.87 on average, from $11.46 to $100.30. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $49.87 that is $0 to $5K a year per listing.

Average price
$49.87inside the $15 to $100 sweet spot
Price range
$11.46–$100.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #411 within Home Tests. It carries 2,148 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#411in Home Tests
Average rating
3.86 starsAmazon United States average 4.42 stars
Average reviews
2,148per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Lactose Intolerance Test products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 flat

Sellers

31

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

4%

  • Brand 149%
  • Brand 228%
  • Brand 311%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Lactose Intolerance Test search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Prime Day '25Spike '25Holiday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Reviews and returns

What reviews say buyers love and hate about Lactose Intolerance Test

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Ease Of Use”
14%of negative reviews mention “Allergies”
0.1%of orders come back
“My son has lots of allergies”
A buyer, on “Allergies”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lactose Intolerance Test questions

Answered from the same tracked data.