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Lactobacillus Salivarius

Fail

Demand is soft, at -58.0% this quarter, so Lactobacillus Salivarius is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$269K/yr108K searches / yr
90-day growth
-58.0%search demand this quarter
Competition
90%top-5 click share · 6 brands · 25 sellers

Flapen Score

Lactobacillus Salivarius against its category

The dotted line is the Health & Household average. Past it, Lactobacillus Salivarius is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lactobacillus Salivarius market on Amazon at a glance

Shoppers on Amazon United States searched for Lactobacillus Salivarius 108K times last year and spent an estimated $269K. The top 5 brands take 95% of clicks. Demand peaks in Aug–Sep–Oct–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 12.1% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved -58.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $269K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-58.0%
Conversion, latest week
12.1%
Market size, estimated
$269Ka year
Peak month
August10.6× the quietest month
Top search term
lactobacillus salivarius88K searches a year

02 · Price

A sale here is worth $20.59.

Listings sell for $20.59 on average, from $10.00 to $29.79. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $20.59 that is $31K to $41K a year per listing.

Average price
$20.59inside the $15 to $100 sweet spot
Price range
$10.00–$29.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,500–2,000
Revenue per listing a year
$31K–$41K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #240 within Digestive Supplements. It carries 18,699 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#240in Digestive Supplements
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
18,699per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Lactobacillus Salivarius products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

25

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 228%
  • Brand 311%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

Lactobacillus Salivarius search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Dec · busiest ÷ quietest = 10.6×

Search terms

Top Lactobacillus Salivarius search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lactobacillus salivarius88K/yr
  • lactobacillus salivarius probiotic10K/yr
  • l salivarius probiotic3K/yr
  • lacto bacillus salivarius7K/yr

Reviews and returns

What reviews say buyers love and hate about Lactobacillus Salivarius

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didn't work for me”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Lactobacillus Salivarius questions

Answered from the same tracked data.