Skip to content

Lactinex

Fail

The top 5 products take 100% of clicks, so Lactinex is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$67K/yr15K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
100%top-5 click share · 1 brands · 21 sellers

Flapen Score

Lactinex against its category

The dotted line is the Health & Household average. Past it, Lactinex is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lactinex market on Amazon at a glance

Shoppers on Amazon United States searched for Lactinex 15K times last year and spent an estimated $67K. One brand takes every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 17.9% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
17.9%
Market size, estimated
$67Ka year
Peak month
January1.4× the quietest month
Top search term
floranex5K searches a year

02 · Price

A sale here is worth $25.33.

Listings sell for $25.33 on average, from $11.35 to $44.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At $25.33 that is $19K to $25K a year per listing.

Average price
$25.33inside the $15 to $100 sweet spot
Price range
$11.35–$44.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
750–1,000
Revenue per listing a year
$19K–$25K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #802 within Digestive Supplements. It carries 186 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
20.0%
Average rank
#802in Digestive Supplements
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
186per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
85 months

Products

Top Lactinex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Lactinex search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450350Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Lactinex search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floranex5K/yr
  • floranex lactobacillus tablets4K/yr
  • lactinex3K/yr
  • lactinex chewable tablets2K/yr

Reviews and returns

What reviews say buyers love and hate about Lactinex

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Efficiency”
25%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“it has virtually no taste”
A buyer, on “Taste-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Lactinex questions

Answered from the same tracked data.