Kudos Baby Wipes

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

+1.5%

Conversion, latest week

3.7%

Market size, estimated

$69Ka year

Peak month

June3.8× the quietest month

Top search term

parasol wipes42K searches a year

Listings sell for $37.47 on average, from $17.99 to $72.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $37.47 that is $9K to $19K a year per listing.

Average price

$37.47inside the $15 to $100 sweet spot

Price range

$17.99–$72.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$9K–$19K

Returns

0.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #302 within Baby & Child Care. It carries 19,773 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

80%

Out of stock, average day

9.4%

Average rank

#302in Baby & Child Care

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

19,773per listing

Listings tracked

10

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months