Krill Oil

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.6M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-0.1%

Conversion, latest week

10.7%

Market size, estimated

$4.6Ma year

Peak month

August1.3× the quietest month

Top search term

krill oil759K searches a year

Listings sell for $25.88 on average, from $9.15 to $76.22. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At $25.88 that is $104K to $129K a year per listing.

Average price

$25.88inside the $15 to $100 sweet spot

Price range

$9.15–$76.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

4,000–5,000

Revenue per listing a year

$104K–$129K

Returns

0.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #79 within Essential Fatty Acids. It carries 4,719 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

0.6%

Average rank

#79in Essential Fatty Acids

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

4,719per listing

Listings tracked

39

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

84 months