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Krauterhof

Fail

The top 5 brands take 100% of clicks, so Krauterhof is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$40K/yr15K searches / yr
90-day growth
+13.6%search demand this quarter
Competition
87%top-5 click share · 3 brands · 25 sellers

Flapen Score

Krauterhof against its category

The dotted line is the Health & Household average. Past it, Krauterhof is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Krauterhof market on Amazon at a glance

Shoppers on Amazon United States searched for Krauterhof 15K times last year and spent an estimated $40K. All 3 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 11.3% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
+13.6%
Conversion, latest week
11.3%
Market size, estimated
$40Ka year
Peak month
June1.3× the quietest month
Top search term
krauterhof7K searches a year

02 · Price

A sale here is worth $23.94.

Listings sell for $23.94 on average, from $9.56 to $38.17. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $23.94 that is $2K to $6K a year per listing.

Average price
$23.94inside the $15 to $100 sweet spot
Price range
$9.56–$38.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4,049 within Alternative Pain Relief. It carries 3,099 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#4,049in Alternative Pain Relief
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
3,099per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Krauterhof products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 189%
  • Brand 28%
  • Brand 32%

Demand

Krauterhof search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450350Prime Day '24Spike '24Holiday '24Spike '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Krauterhof search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • krauterhof7K/yr
  • pferdebalsam5K/yr
  • krauterhof pferdebalsam3K/yr
  • pferdebalsam horse balsam451/yr

Reviews and returns

What reviews say buyers love and hate about Krauterhof

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Smell”
30%of negative reviews mention “Heating”
0.4%of orders come back
“Does not warm”
A buyer, on “Heating”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Krauterhof questions

Answered from the same tracked data.