Kraft Christmas Wrapping Paper

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

-3.4%

Conversion, latest week

1.8%

Market size, estimated

$68Ka year

Peak month

December88.7× the quietest month

Top search term

rustic wrapping paper13K searches a year

Listings sell for $12.69 on average, from $6.00 to $30.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $12.69 that is $0 to $1K a year per listing.

Average price

$12.69under the $15 to $100 sweet spot

Price range

$6.00–$30.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.0%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #737 within Gift Wrap Paper. It carries 1,481 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

11.5%

Average rank

#737in Gift Wrap Paper

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

1,481per listing

Listings tracked

36

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months