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58

Kor

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 84Growth 15Conversion 46Competition 82Returns 99Price range 79Avg price 80Brand share 31Review moat 47Quality gap 28

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Market size

Great$1.4M

$1.4M/yr · 2.2M searches

Competition

Great33%

top-5 click share — an open shelf

Avg price

Great$17.07

avg listing price — sweet spot $15–$100

Price range

Great$2.34–$66.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,848.36

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.0%

90-day search growth — must beat 0% to launch

Is kor profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kor is a $1.4M/yr Amazon United States market (2.2M searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 58/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

kor market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
300K–400K
avg 5,000–6,000/product
Revenue / yr
$5.1M–$6.8M
units × avg price
Conversion rate
3.6%
Avg BSR
#1,274
Page quality
0%
Prime
80%
Sponsored
91%
Out of stock
3.0%
Avg brand age
57 months
Avg seller age
152 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

13 falling

Sellers

645

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

33%

Top 20: 71%

Open market

11%

  • Vive Organic46%
  • Suja17%
  • Sol-ti14%
  • 365 by Whole Foods Market4%
  • DAUSON4%
  • GREENHOUSE JUICE CO.3%
  • Open — no brand owns it (7 brands, 11%)

kor demand & seasonality

Weekly Amazon search volume, last 109 weeks — -20.0% search growth over the last 90 days.
45K35KSpike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.3×

Top kor search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • kor554K/yr
  • shot329K/yr
  • immunity shots313K/yr
  • wellness shots123K/yr
  • vive97K/yr
  • shots83K/yr
  • suja immunity shots111K/yr
  • turmeric shots77K/yr
  • vive organic immunity boost96K/yr
  • sol ti46K/yr
All search terms

Top kor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$54K8%$108K12%$163K16%$217K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about kor

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall21%

“Smooth taste”

Quality-Overall12%

“Bottles are good quality”

Value For Money6%

“Good Value”

Size-Overall5%

“Fits like a glove”

Health Benefits-Overall5%

“Yum & helps me stay healthy”

Ease Of Use5%

“Easy to take”

Energy Level4%

“Good energy”

Advertised Vs Actual Product3%

“As advertized”

Flavor3%

“Strong flavor,”

Ingredients-Overall3%

“This has quality ingredients”

What buyers complain about

Taste-Overall26%

“taste gross”

Value For Money12%

“Price is high”

Flavor7%

“Not a very good flavor”

Size-Overall6%

“The sizing chart is off”

Spiciness5%

“She complaint a little about the ginger spicy test”

Ease Of Cleaning3%

“does not come with a cleaning brush”

Durability2%

“Not durable nor freezer safe”

Strength2%

“The product seems very fragile”

Functionality-Overall2%

“Didnt work”

Quality-Overall2%

“For me the quality wasnt what I expected one fell over broke easily thin glass no thickness at all they are leak proof”

Top return reasons

Size-Overall71%
Advertised Vs Actual Product5%
Value For Money3%
Material Quality3%
Functionality-Overall3%
Quality-Overall2%
Defective Material/Parts2%
Smell1%
Comfort-Overall1%
Ease Of Cleaning1%

Common kor questions

Is kor profitable to sell on Amazon United States?
The niche generates $1.4M/yr across 45 tracked products. 90-day search growth is -20.0%. Flapen's verdict: Worth a look (58/100).
How competitive is the kor niche?
13 brands and 645 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in kor?
Top complaints mined from reviews: Taste-Overall, Value For Money, Flavor. The return rate is 0.2%.
When does demand for kor peak?
Demand peaks in Jan–Dec; the busiest month runs 3.3× the quietest.
What does it cost to enter the kor niche?
Listings span $2.34–$66.50; the average listing price is $17.07 (sweet spot $15–$100). The average incumbent carries 1,848 reviews — the moat a new listing must climb.