Konjac Powder
Worth a lookShows low returns (0.0%), but a small market ($62K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$20.00avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$9.91–$30.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good723.63avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Market size
Bad$62K$62K/yr · 68K searches
Is konjac powder profitable on Amazon?
According to Flapen's Amazon United States niche tracking, konjac powder is a $62K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
konjac powder market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $50K–$60K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #743
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 1.9%
- Avg brand age
- 69 months
- Avg seller age
- 159 days
Competition: brands, sellers & click share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
23
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
17%
- PURE ORIGINAL INGREDIENTS25%
- NOW Foods15%
- Best Naturals14%
- BulkSupplements11%
- Modernist Pantry9%
- Nutricost9%
- Open — no brand owns it (6 brands, 17%)
konjac powder demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top konjac powder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- konjac powder36K/yr
- konjac jelly powder9K/yr
- konjac flour12K/yr
- konnyaku powder5K/yr
- konjac root powder6K/yr
Top konjac powder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Konjac Gum Powder (8 oz) Glucomannan Konjac Powder Cornstarch Substitute Thickener
PURE ORIGINAL INGREDIENTS$15.094.2★188 rev
NOW Foods Supplements Glucomannan (Amorphophallus konjac) Pure Powder Supports Regularity* Healthy Weight Management* 8 Ounce (Pack of 1)
NOW Foods$14.154.3★4,992 rev
Best Naturals 2 Pack Konjac Glucomannan Root 1 Pound - 2000 mg per Serving - (Total 2 Pound)
Best Naturals$29.194.0★253 rev
![Pure Konjac Gum [Glucomannan Powder] Non-GMO Gluten-Free Vegan OU Kosher Certified - 50g/2oz](https://m.media-amazon.com/images/I/41TgxlhcwSL.jpg)
Pure Konjac Gum [Glucomannan Powder] Non-GMO Gluten-Free Vegan OU Kosher Certified - 50g/2oz
Modernist Pantry$14.844.4★520 rev
Nutricost Glucomannan Powder 500 Grams
Nutricost$24.954.2★1,185 rev
Newest
by launch date
BAILINHOU konjac tofu powder Pure konjac flour speciflcally formulated for cooking konjac tofu 17.63oz/500g Primary Glucomannan powder
BAILINHOU$29.7821 rev
Earthborn Elements Konjac Gum Powder 1.3 lb Thickener Cooking & Baking
Earthborn Elements$28.6213 rev
Brieofood Konjac Root Glucomannan 2000 mg per Serving - 180 Vegetarian Capsules
Brieofood$9.91420 rev
Konjac flour 17.63oz Meal substitute Rough grains for catering Instant food 500g
MIHUNTANG$30.958 rev
Best Naturals 2 Pack Konjac Glucomannan Root 1 Pound - 2000 mg per Serving - (Total 2 Pound)
Best Naturals$29.19253 rev
Trending
90-day click momentumNutricost Glucomannan Powder 500 Grams
Nutricost$24.954.2★
Konnyaku Jelly Powder - Gelatin Powder Singapore (5)
Jim Willie$17.384.3★
Pure Konjac Gum [Glucomannan Powder] Non-GMO Gluten-Free Vegan OU Kosher Certified - 50g/2oz
Modernist Pantry$14.844.4★
Jim Willie Konnyaku Jelly Powder 10g (3 Packs)
Jim Willie$14.644.0★
BulkSupplements.com Glucomannan Powder - from Konjac Root Extract Fiber Supplement - Gluten Free 2g per Serving 100g (3.5 oz) (Pack of 1)
BulkSupplements$16.564.3★
What reviews say buyers love and hate about konjac powder
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome, healthy and perfect in every way”
“Great aid in weight loss and promoting regularity”
“This is the perfect thickener”
“Good product”
“Effective”
“found it dissolves best using an immersion blender”
“add to my coffee every day”
“it helps a lot with constipation”
“This is cheap”
“Repeat order as it helps with gut distress from my auto immune issues”
What buyers complain about
“A bit pricey”
“I thought about my coffee and over the couple of years I've been adding this powder, sometimes it made a pudding at the bottom of my cup and others, it seemed to dissolve completely”
“No taste”
“Garbage product”
“Serving size is very small”
“Improper processing and purification techniques allow high levels of calcium oxalate to remain in the glucomannan powder that may have adverse health effects in many individuals”
“See picture. Labeling misleading”
“The color has been different between batches”
“caused digestion problems even though I made sure to drink plenty of water”
“is classified toxin by State of CA”
Top return reasons
Common konjac powder questions
- Is konjac powder profitable to sell on Amazon United States?
- The niche generates $62K/yr across 16 tracked products. 90-day search growth is -3.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the konjac powder niche?
- 12 brands and 23 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in konjac powder?
- Top complaints mined from reviews: Value For Money, Solubility, Taste-Overall. The return rate is 0.0%.
- When does demand for konjac powder peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the konjac powder niche?
- Listings span $9.91–$30.95; the average listing price is $20.00 (sweet spot $15–$100). The average incumbent carries 724 reviews — the moat a new listing must climb.