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39

Kirkland B12

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 22Conversion 87Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 85Quality gap 17

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$37.71

avg listing price — sweet spot $15–$100

Price range

Incredible$22.95–$45.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Review moat

Great304

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$50K

$50K/yr · 13K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Is kirkland b12 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kirkland b12 is a $50K/yr Amazon United States market (13K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

kirkland b12 market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–2K
avg 250–500/product
Revenue / yr
$57K–$75K
units × avg price
Conversion rate
10.1%
Avg BSR
#369
Page quality
0%
Prime
100%
Sponsored
0%
Out of stock
0.0%
Avg brand age
111 months
Avg seller age
167 days

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

57

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • KIRKLAND100%

kirkland b12 demand & seasonality

Weekly Amazon search volume, last 102 weeks — -5.3% search growth over the last 90 days.
350250Spike '24Spike '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top kirkland b12 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$10K40%$20K60%$30K80%$40K1001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about kirkland b12

What buyers praise and complain about, mined from review topics.

What buyers love

Vitamin19%

“tablets are my go-to Vitamin B-12 supplement”

Value For Money17%

“Good value”

Quality-Overall17%

“great product”

Solubility8%

“Quick dissolve”

Flavor7%

“Quick dissolving, good for you and I like the flavor”

Taste-Overall4%

“The B-12 tablet tastes the same”

Weight Loss4%

“They have helped alleviate depression and fatigue”

Advertised Vs Actual Product4%

“Product is as described”

Natural Ingredients4%

“This is the healthier and natural form”

Sweetness4%

“Super sweet with no kick”

What buyers complain about

Taste-Overall33%

“Doesn't taste like any cherry I've ever chewed before --- just saying”

Color17%

“Turns red as it melts”

Energy Level17%

“could not tell any increase in energy which I why I purchased them”

Common kirkland b12 questions

Is kirkland b12 profitable to sell on Amazon United States?
The niche generates $50K/yr across 3 tracked products. 90-day search growth is -5.3%. Flapen's verdict: Skip it (39/100).
How competitive is the kirkland b12 niche?
1 brands and 57 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in kirkland b12?
Top complaints mined from reviews: Taste-Overall, Color, Energy Level. The return rate is 0.0%.
When does demand for kirkland b12 peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the kirkland b12 niche?
Listings span $22.95–$45.91; the average listing price is $37.71 (sweet spot $15–$100). The average incumbent carries 304 reviews — the moat a new listing must climb.