Kids Sleep Mask

Shoppers searched for this 840K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $501K a year.

Searches, last 12 months

840K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

6.6%

Market size, estimated

$501Ka year

Peak month

December2.3× the quietest month

Top search term

kids sleep mask207K searches a year

Listings sell for $9.06 on average, from $5.31 to $14.63. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $9.06 that is $14K to $18K a year per listing.

Average price

$9.06under the $15 to $100 sweet spot

Price range

$5.31–$14.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

$14K–$18K

Returns

1.2%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #191 within Sleep & Snoring. It carries 1,323 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#191in Sleep & Snoring

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

1,323per listing

Listings tracked

41

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months