Kids Sleep Aid

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $454K a year.

Searches, last 12 months

414K

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

6.7%

Market size, estimated

$454Ka year

Peak month

January1.7× the quietest month

Top search term

toddler sleep aid58K searches a year

Listings sell for $16.46 on average, from $5.38 to $36.83. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $16.46 that is $8K to $12K a year per listing.

Average price

$16.46inside the $15 to $100 sweet spot

Price range

$5.38–$36.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

0.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #189 within Sleep Supplements. It carries 3,929 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#189in Sleep Supplements

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

3,929per listing

Listings tracked

52

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

48 months