Kids Protein Bars
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 99% of clicks, so Kids Protein Bars is a Maybe.
- Flapen Score
- 62 / 100Top 8% of 14,768 Health & Household niches · +13 vs the category median of 4962
- Market size
- $2.2M/yr908K searches / yr
- 90-day growth
- +10.0%search demand this quarter
- Competition
- 45%top-5 click share · 7 brands · 596 sellers
Flapen Score
Kids Protein Bars against its category
The dotted line is the Health & Household average. Past it, Kids Protein Bars is stronger. Inside it, weaker.
Market
The Kids Protein Bars market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Protein Bars 908K times last year and spent an estimated $2.2M. The top 5 brands take 99% of clicks. Demand peaks in Sep. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 18.5% of those searches ended in a purchase.
Shoppers searched for this 908K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.
- Searches, last 12 months
- 908K
- Growth, 90 days vs prior 90
- +10.0%
- Conversion, latest week
- 18.5%
- Market size, estimated
- $2.2Ma year
- Peak month
- September2.7× the quietest month
- Top search term
- z bars182K searches a year
02 · Price
A sale here is worth $13.05.
Listings sell for $13.05 on average, from $5.21 to $29.59. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 5,000 to 6,000 of them. At $13.05 that is $65K to $78K a year per listing.
- Average price
- $13.05under the $15 to $100 sweet spot
- Price range
- $5.21–$29.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $65K–$78K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #195 within Nutrition Bars & Drinks. It carries 652 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #195in Nutrition Bars & Drinks
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 652per listing
- Listings tracked
- 32
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Kids Protein Bars products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
596
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
45%
Top 20: 91%
Open market
1%
- Brand 190%
- Brand 24%
- Brand 32%
- Brand 42%
- Brand 51%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Kids Protein Bars search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 2.7×
Search terms
Top Kids Protein Bars search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- z bars182K/yr
- zbar148K/yr
- z bar112K/yr
- kids protein bars79K/yr
- z bars for kids96K/yr
- zbar protein kids59K/yr
- zbars36K/yr
- z bar protein27K/yr
- zbar protein bars14K/yr
- protein bars kids22K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Protein Bars
We read the reviews and the return reasons for every product selling here.
“Bit too artificial for my taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Protein Bars questions
Answered from the same tracked data.