Kids Probiotic
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -14.3% this quarter, so Kids Probiotic is a Maybe.
- Flapen Score
- 62 / 100Top 8% of 14,768 Health & Household niches · +13 vs the category median of 4962
- Market size
- $4.4M/yr1.9M searches / yr
- 90-day growth
- -14.3%search demand this quarter
- Competition
- 47%top-5 click share · 17 brands · 654 sellers
Flapen Score
Kids Probiotic against its category
The dotted line is the Health & Household average. Past it, Kids Probiotic is stronger. Inside it, weaker.
Market
The Kids Probiotic market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Probiotic 1.9M times last year and spent an estimated $4.4M. The top 5 brands take 82% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 12.2% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.4M a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- -14.3%
- Conversion, latest week
- 12.2%
- Market size, estimated
- $4.4Ma year
- Peak month
- September1.3× the quietest month
- Top search term
- kids probiotic439K searches a year
02 · Price
A sale here is worth $19.49.
Listings sell for $19.49 on average, from $9.12 to $41.03. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 5,000 to 6,000 of them. At $19.49 that is $97K to $117K a year per listing.
- Average price
- $19.49inside the $15 to $100 sweet spot
- Price range
- $9.12–$41.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $97K–$117K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #206 within Digestive Supplements. It carries 4,956 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #206in Digestive Supplements
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 4,956per listing
- Listings tracked
- 38
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Kids Probiotic products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
654
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
47%
Top 20: 82%
Open market
16%
- Brand 142%
- Brand 219%
- Brand 314%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (11 brands, 16%)
Demand
Kids Probiotic search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Kids Probiotic search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids probiotic439K/yr
- probiotics for kids425K/yr
- culturelle kids probiotic200K/yr
- toddler probiotic175K/yr
- kids probiotics74K/yr
- culturelle kids43K/yr
- probiotic for kids54K/yr
- probiotic kids50K/yr
- childrens probiotic42K/yr
- culturelle probiotics kids39K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Probiotic
We read the reviews and the return reasons for every product selling here.
“Bad tasting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Probiotic questions
Answered from the same tracked data.









