Kids Mouth Guard
MaybeThe products selling today average only 4.2★. But demand is soft, at -22.2% this quarter, so Kids Mouth Guard is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $319K/yr407K searches / yr
- 90-day growth
- -22.2%search demand this quarter
- Competition
- 36%top-5 click share · 22 brands · 76 sellers
Flapen Score
Kids Mouth Guard against its category
The dotted line is the Health & Household average. Past it, Kids Mouth Guard is stronger. Inside it, weaker.
Market
The Kids Mouth Guard market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Mouth Guard 407K times last year and spent an estimated $319K. The top 5 brands take 61% of clicks. Demand peaks in Mar–Apr–Sep. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 5.2% of those searches ended in a purchase.
Shoppers searched for this 407K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $319K a year.
- Searches, last 12 months
- 407K
- Growth, 90 days vs prior 90
- -22.2%
- Conversion, latest week
- 5.2%
- Market size, estimated
- $319Ka year
- Peak month
- March2.1× the quietest month
- Top search term
- kids mouth guard141K searches a year
02 · Price
A sale here is worth $15.05.
Listings sell for $15.05 on average, from $7.58 to $29.77. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $15.05 that is $8K to $11K a year per listing.
- Average price
- $15.05inside the $15 to $100 sweet spot
- Price range
- $7.58–$29.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$11K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #47 within Teeth Grinding Guards. It carries 5,040 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #47in Teeth Grinding Guards
- Average rating
- 4.17 starsAmazon United States average 4.42 stars
- Average reviews
- 5,040per listing
- Listings tracked
- 43
04 · Newcomers
6 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Kids Mouth Guard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LPONJAR 5 Pack Toddler Kids Youth Moldable Sports Mouth Guard with Case
- Price
- $9.82
- Rating
- 4.4/5
- Reviews
- 2,736
- Age
- 4y ago

LPONJAR 5 Pack Toddler Kids Youth Moldable Sports Mouth Guard with Case
- Price
- $9.83
- Rating
- 4.4/5
- Reviews
- 2,736
- Age
- 4y ago

SAFEJAWZ Mouth Guard Dual Layer Mouthguard for Youth with Case Easy Fit Remoldable Mouthpiece for Football Boxing Lacrosse MMA Basketball & All Contact Sports (Kids <11 Years Black Fangz)
- Price
- $15.84
- Rating
- 4.4/5
- Reviews
- 3,673
- Age
- 10y ago

SAFEJAWZ Mouth Guard Slim Fit Mouthguard for Youth with Case Easy Fit Remoldable Mouthpiece for Football Boxing Lacrosse MMA Basketball & All Contact Sports (Kids <11 Years Clear)
- Price
- $9.82
- Rating
- 4.2/5
- Reviews
- 16,119
- Age
- 8y ago

Oral Mart White/Pink Youth Mouth Guard for Kids - Youth Mouthguard for Karate Flag Football Martial Arts Taekwondo Boxing Football Rugby BJJ Muay Thai Soccer Hockey
- Price
- $13.99
- Rating
- 4.4/5
- Reviews
- 5,468
- Age
- 9y ago
Trending
estimated 90-day click momentum
4 Pack Mouth Guards for Kids Small Szie 1 Storage Case Included
- Price
- $15.06
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 3mo ago

Pink Mouth Guards for Kids 4 Pack Small Szie 1 Storage Case Included
- Price
- $17.67
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Kids Mouth Guard 4 Pack Small Size for Teeth Protection - Pink
- Price
- $18.05
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 3mo ago

Mouth Guard for Kids Teeth Protection 4 Pack Small Size- Blue
- Price
- $15.46
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 4mo ago

Litlcutie Anti Grinding Guard 2 Color Night Guards for Teeth Grinding Mouth Guard for Grinding Teeth at Night 4 Pcs/2 Sizes Green/Pink
- Price
- $12.27
- Rating
- 4.1/5
- Reviews
- 365
- Age
- 1y ago
Newest
by launch date
Pink Mouth Guards for Kids 4 Pack Small Szie 1 Storage Case Included
- Price
- $17.67
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

4 Pack Mouth Guards for Kids Small Szie 1 Storage Case Included
- Price
- $15.06
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 3mo ago

Kids Mouth Guard 4 Pack Small Size for Teeth Protection - Pink
- Price
- $18.05
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 3mo ago

Mouth Guard for Kids Teeth Protection 4 Pack Small Size- Blue
- Price
- $15.46
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 4mo ago

6 Pack Kids Night Guards for Grinding Teeth Comfortable Custom Kids Dental Guards for Teeth Grinding Moldable Child Mouth Guards for Clenching Teeth Bruxism TMJ Teeth Whitening Tray & Sports
- Price
- $16.50
- Rating
- 4.1/5
- Reviews
- 59
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.
Brands
22 rising
Sellers
76
Est. top-5 brand share
61%
Top 20: 99%
Est. top-5 click share
36%
Top 20: 79%
Open market
34%
- LPONJAR20%
- SAFEJAWZ12%
- Bokzen11%
- Shock Doctor11%
- Oral Mart8%
- SISU5%
Demand
Kids Mouth Guard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, Sep · busiest ÷ quietest = 2.1×
Search terms
Top Kids Mouth Guard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kids mouth guard141K/yr
- kids mouth guard for teeth grinding24K/yr
- mouthguard kids14K/yr
- kids teeth grinding mouth guard16K/yr
- mouth guard for kids18K/yr
- kids mouthguard17K/yr
- mouth guard kids17K/yr
- kids mouthguard flag football11K/yr
- kids anti teeth grinding15K/yr
- kids night guard teeth grinding12K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Mouth Guard
We read the reviews and the return reasons for every product selling here.
“Awkward fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Mouth Guard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









