Kids Mint Toothpaste
FailThe top 5 products take 73% of clicks, so Kids Mint Toothpaste is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $255K/yr164K searches / yr
- 90-day growth
- -2.7%search demand this quarter
- Competition
- 73%top-5 click share · 9 brands · 93 sellers
Flapen Score
Kids Mint Toothpaste against its category
The dotted line is the Health & Household average. Past it, Kids Mint Toothpaste is stronger. Inside it, weaker.
Market
The Kids Mint Toothpaste market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Mint Toothpaste 164K times last year and spent an estimated $255K. The top 5 brands take 90% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 12.0% of those searches ended in a purchase.
Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.
- Searches, last 12 months
- 164K
- Growth, 90 days vs prior 90
- -2.7%
- Conversion, latest week
- 12.0%
- Market size, estimated
- $255Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- kids mint toothpaste70K searches a year
02 · Price
A sale here is worth $12.98.
Listings sell for $12.98 on average, from $4.99 to $30.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $12.98 that is $13K to $16K a year per listing.
- Average price
- $12.98under the $15 to $100 sweet spot
- Price range
- $4.99–$30.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $13K–$16K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #88 within Baby & Child Dental Care. It carries 4,915 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #88in Baby & Child Dental Care
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 4,915per listing
- Listings tracked
- 15
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Kids Mint Toothpaste products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
93
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
7%
- Brand 128%
- Brand 226%
- Brand 323%
- Brand 410%
- Brand 54%
- Brand 63%
- Open — no brand owns it (3 brands, 7%)
Demand
Kids Mint Toothpaste search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Kids Mint Toothpaste search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids mint toothpaste70K/yr
- kids toothpaste mint30K/yr
- kids mint toothpaste with fluoride14K/yr
- mint toothpaste kids7K/yr
- mint kids toothpaste7K/yr
- toddler mint toothpaste5K/yr
- toothpaste kids mint4K/yr
- toms mint kids toothpaste3K/yr
- toms wicked cool toothpaste2K/yr
- toddler toothpaste mint3K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Mint Toothpaste
We read the reviews and the return reasons for every product selling here.
“Not worth the cost”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Mint Toothpaste questions
Answered from the same tracked data.









