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Kids Flossers

Fail

Prices span $2.59–$16.12, mostly outside the sweet spot, so Kids Flossers is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$2.2M/yr1.2M searches / yr
90-day growth
-1.9%search demand this quarter
Competition
74%top-5 click share · 9 brands · 22 sellers

Flapen Score

Kids Flossers against its category

The dotted line is the Health & Household average. Past it, Kids Flossers is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Flossers market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Flossers 1.2M times last year and spent an estimated $2.2M. The top 5 brands take 84% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 21.1% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-1.9%
Conversion, latest week
21.1%
Market size, estimated
$2.2Ma year
Peak month
February1.2× the quietest month
Top search term
kids flossers343K searches a year

02 · Price

A sale here is worth $8.73.

Listings sell for $8.73 on average, from $2.59 to $16.12. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 15,000 to 20,000 of them. At $8.73 that is $131K to $175K a year per listing.

Average price
$8.73under the $15 to $100 sweet spot
Price range
$2.59–$16.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250K–300K
Units per listing a year
15,000–20,000
Revenue per listing a year
$131K–$175K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Dental Floss & Picks. It carries 4,663 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#46in Dental Floss & Picks
Average rating
4.78 starsAmazon United States average 4.42 stars
Average reviews
4,663per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Kids Flossers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

22

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

11%

  • Brand 148%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (3 brands, 11%)

Demand

Kids Flossers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Kids Flossers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids flossers343K/yr
  • kids floss216K/yr
  • flossers kids111K/yr
  • kid flossers78K/yr
  • floss for kids69K/yr
  • kids floss picks67K/yr
  • toddler floss44K/yr
  • kid floss30K/yr
  • floss picks kids34K/yr
  • kids dental floss29K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Flossers

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Ease Of Use”
31%of negative reviews mention “Smell”
0.2%of orders come back
“chemical smell”
A buyer, on “Smell”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kids Flossers questions

Answered from the same tracked data.