Kids Calcium
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -8.0% this quarter, so Kids Calcium is a Maybe.
- Flapen Score
- 62 / 100Top 8% of 14,768 Health & Household niches · +13 vs the category median of 4962
- Market size
- $444K/yr289K searches / yr
- 90-day growth
- -8.0%search demand this quarter
- Competition
- 49%top-5 click share · 22 brands · 575 sellers
Flapen Score
Kids Calcium against its category
The dotted line is the Health & Household average. Past it, Kids Calcium is stronger. Inside it, weaker.
Market
The Kids Calcium market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Calcium 289K times last year and spent an estimated $444K. The top 5 brands take 51% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 289K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $444K a year.
- Searches, last 12 months
- 289K
- Growth, 90 days vs prior 90
- -8.0%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $444Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- kids calcium57K searches a year
02 · Price
A sale here is worth $24.87.
Listings sell for $24.87 on average, from $9.84 to $52.62. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $24.87 that is $12K to $19K a year per listing.
- Average price
- $24.87inside the $15 to $100 sweet spot
- Price range
- $9.84–$52.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $12K–$19K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #514 within Baby & Child Care. It carries 1,207 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #514in Baby & Child Care
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 1,207per listing
- Listings tracked
- 27
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Kids Calcium products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 rising
Sellers
575
Top-5 brand share
51%
Top 20: 98%
Top-5 click share
49%
Top 20: 92%
Open market
42%
- Brand 117%
- Brand 210%
- Brand 39%
- Brand 48%
- Brand 57%
- Brand 67%
Demand
Kids Calcium search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Kids Calcium search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids calcium57K/yr
- calcium for kids49K/yr
- calcio para nios23K/yr
- kids calcium gummies23K/yr
- calcium kids19K/yr
- kids calcium supplement16K/yr
- calcium gummies for kids21K/yr
- calcium supplements for kids16K/yr
- kids calcium and vitamin d10K/yr
- calcium gummies kids7K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Calcium
We read the reviews and the return reasons for every product selling here.
“Taste is off-putting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Calcium questions
Answered from the same tracked data.









