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Keto Chips

Maybe

Shoppers spend an estimated $8.7M a year here. But the top 5 brands take 99% of clicks, so Keto Chips is a Maybe.

Flapen Score
60
60 / 100
Top 11% of 14,768 Health & Household niches · +11 vs the category median of 49
Market size
$8.7M/yr5.3M searches / yr
90-day growth
+2.3%search demand this quarter
Competition
52%top-5 click share · 6 brands · 35 sellers

Flapen Score

Keto Chips against its category

The dotted line is the Health & Household average. Past it, Keto Chips is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keto Chips market on Amazon at a glance

Shoppers on Amazon United States searched for Keto Chips 5.3M times last year and spent an estimated $8.7M. The top 5 brands take 99% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 7.2% of those searches ended in a purchase.

Shoppers searched for this 5.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.7M a year.

Searches, last 12 months
5.3M
Growth, 90 days vs prior 90
+2.3%
Conversion, latest week
7.2%
Market size, estimated
$8.7Ma year
Peak month
July1.9× the quietest month
Top search term
quest chips2.2M searches a year

02 · Price

A sale here is worth $22.81.

Listings sell for $22.81 on average, from $5.43 to $32.61. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 15,000 to 20,000 of them. At $22.81 that is $342K to $456K a year per listing.

Average price
$22.81inside the $15 to $100 sweet spot
Price range
$5.43–$32.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
400K–500K
Units per listing a year
15,000–20,000
Revenue per listing a year
$342K–$456K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #8 within Healthy Snacks & Beverages. It carries 6,981 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#8in Healthy Snacks & Beverages
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
6,981per listing
Listings tracked
25

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
66 months

Products

Top Keto Chips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

35

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

52%

Top 20: 94%

Open market

0%

  • Brand 188%
  • Brand 26%
  • Brand 32%
  • Brand 41%
  • Brand 51%
  • Brand 61%

Demand

Keto Chips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

Search terms

Top Keto Chips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • quest chips2.2M/yr
  • protein chips1.3M/yr
  • quest protein chips1.0M/yr
  • keto chips207K/yr
  • low carb chips98K/yr
  • quest chips variety pack79K/yr
  • protein chips quest65K/yr
  • protein chip47K/yr
  • protien chips49K/yr
  • sports nutrition chips & crisps snacks38K/yr

Reviews and returns

What reviews say buyers love and hate about Keto Chips

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Taste-Overall”
21%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Chalky taste”
A buyer, on “Taste-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Keto Chips questions

Answered from the same tracked data.