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Keto Cheese Puffs

Fail

The top 5 brands take 100% of clicks, so Keto Cheese Puffs is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$205K/yr219K searches / yr
90-day growth
+7.2%search demand this quarter
Competition
89%top-5 click share · 4 brands · 535 sellers

Flapen Score

Keto Cheese Puffs against its category

The dotted line is the Health & Household average. Past it, Keto Cheese Puffs is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keto Cheese Puffs market on Amazon at a glance

Shoppers on Amazon United States searched for Keto Cheese Puffs 219K times last year and spent an estimated $205K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $205K a year.

Searches, last 12 months
219K
Growth, 90 days vs prior 90
+7.2%
Conversion, latest week
3.4%
Market size, estimated
$205Ka year
Peak month
April2.0× the quietest month
Top search term
protein puffs113K searches a year

02 · Price

A sale here is worth $27.54.

Listings sell for $27.54 on average, from $5.27 to $54.07. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $27.54 that is $21K to $28K a year per listing.

Average price
$27.54inside the $15 to $100 sweet spot
Price range
$5.27–$54.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$21K–$28K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within Healthy Snacks & Beverages. It carries 1,676 reviews at 3.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#119in Healthy Snacks & Beverages
Average rating
3.68 starsAmazon United States average 4.42 stars
Average reviews
1,676per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Keto Cheese Puffs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

535

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 27%
  • Brand 33%
  • Brand 43%
  • Open — no brand owns it (0%)

Demand

Keto Cheese Puffs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.0×

Search terms

Top Keto Cheese Puffs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • protein puffs113K/yr
  • twin peaks protein puffs21K/yr
  • elevation protein puffs15K/yr
  • protein puff12K/yr
  • protein cheese puffs14K/yr
  • protein cheese balls8K/yr
  • protein puffs snacks6K/yr
  • protien puffs4K/yr
  • keto cheese puffs5K/yr
  • schoolyard snacks7K/yr

Reviews and returns

What reviews say buyers love and hate about Keto Cheese Puffs

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Nutritional Content”
30%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Awful taste”
A buyer, on “Taste-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Keto Cheese Puffs questions

Answered from the same tracked data.