Kelp Powder
FailThe top 5 products take 72% of clicks, so Kelp Powder is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $119K/yr95K searches / yr
- 90-day growth
- +2.5%search demand this quarter
- Competition
- 72%top-5 click share · 12 brands · 37 sellers
Flapen Score
Kelp Powder against its category
The dotted line is the Health & Household average. Past it, Kelp Powder is stronger. Inside it, weaker.
Market
The Kelp Powder market on Amazon at a glance
Shoppers on Amazon United States searched for Kelp Powder 95K times last year and spent an estimated $119K. The top 5 brands take 77% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- +2.5%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $119Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- kelp powder65K searches a year
02 · Price
A sale here is worth $14.54.
Listings sell for $14.54 on average, from $7.89 to $30.00. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $14.54 that is $7K to $11K a year per listing.
- Average price
- $14.54under the $15 to $100 sweet spot
- Price range
- $7.89–$30.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$11K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #1,461 within Iodine. It carries 910 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 4.4%
- Average rank
- #1,461in Iodine
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 910per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 78 months
Products
Top Kelp Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
12 rising
Sellers
37
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
17%
- Brand 137%
- Brand 214%
- Brand 310%
- Brand 48%
- Brand 57%
- Brand 66%
- Open — no brand owns it (6 brands, 17%)
Demand
Kelp Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Kelp Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kelp powder65K/yr
- ascophyllum nodosum7K/yr
- organic kelp powder9K/yr
- kelp powder organic5K/yr
- sea kelp powder4K/yr
- kelp powder for humans4K/yr
Reviews and returns
What reviews say buyers love and hate about Kelp Powder
We read the reviews and the return reasons for every product selling here.
“dogs can be allergic to this”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kelp Powder questions
Answered from the same tracked data.









