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Kava Drops

Maybe

An estimated 0.0% of orders come back. But shoppers spend an estimated $7K a year here, so Kava Drops is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$7K/yr69K searches / yr
90-day growth
+100.1%search demand this quarter
Competition
78%top-5 click share · 9 brands · 520 sellers

Flapen Score

Kava Drops against its category

The dotted line is the Health & Household average. Past it, Kava Drops is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kava Drops market on Amazon at a glance

Shoppers on Amazon United States searched for Kava Drops 69K times last year and spent an estimated $7K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +100.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
+100.1%
Conversion, latest week
0.5%
Market size, estimated
$7Ka year
Peak month
July3.6× the quietest month
Top search term
kava drops36K searches a year

02 · Price

A sale here is worth $19.54.

Listings sell for $19.54 on average, from $10.61 to $41.28. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $19.54 that is $2K to $5K a year per listing.

Average price
$19.54inside the $15 to $100 sweet spot
Price range
$10.61–$41.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #1,037 within Kava Kava. It carries 709 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
18.7%
Average rank
#1,037in Kava Kava
Average rating
4.06 starsAmazon United States average 4.42 stars
Average reviews
709per listing
Listings tracked
12

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
55 months

Products

Top Kava Drops products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

520

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

9%

  • Brand 137%
  • Brand 227%
  • Brand 310%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (3 brands, 9%)

Demand

Kava Drops search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Jul · busiest ÷ quietest = 3.6×

Search terms

Top Kava Drops search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kava drops36K/yr
  • kava tincture24K/yr
  • kava kava tincture3K/yr
  • kava tincture extra strength4K/yr
  • pure kava extract1K/yr

Reviews and returns

What reviews say buyers love and hate about Kava Drops

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Taste-Overall”
28%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“unpleasant taste”
A buyer, on “Taste-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kava Drops questions

Answered from the same tracked data.