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Just Ingredients Magnesium Complex

Fail

Shoppers spend an estimated $16K a year here, so Just Ingredients Magnesium Complex is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$16K/yr27K searches / yr
90-day growth
+121.5%search demand this quarter
Competition
72%top-5 click share · 11 brands · 550 sellers

Flapen Score

Just Ingredients Magnesium Complex against its category

The dotted line is the Health & Household average. Past it, Just Ingredients Magnesium Complex is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Just Ingredients Magnesium Complex market on Amazon at a glance

Shoppers on Amazon United States searched for Just Ingredients Magnesium Complex 27K times last year and spent an estimated $16K. The top 5 brands take 82% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +121.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+121.5%
Conversion, latest week
2.2%
Market size, estimated
$16Ka year
Top search term
just ingredients magnesium complex18K searches a year

02 · Price

A sale here is worth $26.21.

Listings sell for $26.21 on average, from $15.49 to $48.47. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 250 to 500 of them. At $26.21 that is $7K to $13K a year per listing.

Average price
$26.21inside the $15 to $100 sweet spot
Price range
$15.49–$48.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
250–500
Revenue per listing a year
$7K–$13K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #191 within Magnesium. It carries 9,373 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.8%
Average rank
#191in Magnesium
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
9,373per listing
Listings tracked
14

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
65 months

Products

Top Just Ingredients Magnesium Complex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

550

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

14%

  • Brand 132%
  • Brand 218%
  • Brand 316%
  • Brand 410%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (5 brands, 14%)

Reviews and returns

What reviews say buyers love and hate about Just Ingredients Magnesium Complex

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Sleep Quality”
13%of negative reviews mention “Sleep Quality”
<0.1%of orders come back, a rate Amazon rounds to zero
“This does not help me sleep”
A buyer, on “Sleep Quality”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Just Ingredients Magnesium Complex questions

Answered from the same tracked data.