Is jasmine essential oil profitable to sell on Amazon United States?

The niche generates $479K/yr across 31 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -2.4%. Flapen's verdict: Worth a look (60/100).

How competitive is the jasmine essential oil niche?

24 brands and 498 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in jasmine essential oil?

Top complaints mined from reviews: Smell, Strength, Size-Overall. The return rate is 1.1%.

When does demand for jasmine essential oil peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the jasmine essential oil niche?

Listings span $4.48–$49.44; the average listing price is $12.51 (sweet spot $15–$100). The average incumbent carries 3,074 reviews — the moat a new listing must climb.

Jasmine Essential Oil

Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Conversion

Great9.8%

search→purchase rate — share of searches ending in a sale

Price range

Great$4.48–$49.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Market size

Good$479K

$479K/yr · 392K searches

Avg price

Good$12.51

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,074.06

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-2.4%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

Is jasmine essential oil profitable on Amazon?

According to Flapen's Amazon United States niche tracking, jasmine essential oil is a $479K/yr Amazon United States market (392K searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 60/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

jasmine essential oil market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 30K–40K; avg 1,250–1,500/product
Revenue / yr: $375K–$500K; units × avg price
Conversion rate: 9.8%
Avg BSR: #82
Page quality: 0%
Prime: 100%
Sponsored: 97%
Out of stock: 1.1%
Avg brand age: 60 months
Avg seller age: 144 days

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 flat

Sellers

498

Top-5 brand share

61%

Top 20: 96%

Top-5 click share

48%

Top 20: 89%

Open market

34%

Wuvezrub21%
HIQILI16%
Gya Labs9%
AromaLYA8%
SU JUABA6%
EVOKE OCCU5%

jasmine essential oil demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top jasmine essential oil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jasmine essential oil224K/yr -1.8%10.1% conv.
jasmine oil55K/yr +6.0%6.8% conv.
jasmine essential oil for skin14K/yr -1.6%8.0% conv.
jasmine fragrance oil10K/yr -16.6%5.6% conv.
jasmine oil for skin10K/yr -7.7%5.2% conv.
jasmine essential oil for diffuser11K/yr -12.4%9.6% conv.
jasmine absolute essential oil7K/yr +11.2%5.1% conv.
jasmine essential oil organic9K/yr -31.4%7.2% conv.
essential oils jasmine8K/yr -12.9%9.7% conv.
organic jasmine essential oil8K/yr -13.5%5.7% conv.

All search terms

Top jasmine essential oil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Jasmine Essential Oils 30ML Pure and Natural Essential Oil for Aromatherapy Diffuser - Jasmine /1 Fl Oz

Wuvezrub$5.944.6★230 rev

HIQILI 1 Fl Oz Jasmine Essential Oil for Diffuser Hair Skin Perfume Making - 30ml

HIQILI$8.634.6★2,958 rev

Jasmine Essential Oil 4 Fl Oz

AromaLYA$9.754.3★161 rev

SU JUABA Jasmine Essential Oil 4 Oz Aromatherapy Oil for Diffuser Skin Care Hair & Perfume Making - 118ML

SU JUABA$9.474.4★196 rev

EVOKE OCCU Jasmine Essential Oil for Cleaning Air Freshening Relaxing Add to Spray and Diffuser - 4 Fl Oz

EVOKE OCCU$13.274.6★1,241 rev

Newest

by launch date

Organic Jasmine Multi-Used Body Oil For Skin Face Hair and Nails With Handpicked Petals Jasmine Essential Oil & Vitamin E & Almond Oil Nourishing & Hydrating for Moisture & Skin After Bath Oil

Yoken$15.75260 rev

8mo ago

Jasmine Essential Oil 4 Fl Oz

AromaLYA$9.75161 rev

10mo ago

Jasmine Essential Oil Jasmine Oil for Romance Diffuser Humidifier Massage DIY Candle Soap Skin Care Yoga Gift Ready Jasmine Fragrance Oil - Essential Oils MLYNKL (4.33 fl oz / 130ml)

mlynkl$9.761,852 rev

11mo ago

Edens Garden Jasmine Essential Oil Blend 100% Pure Premium Grade Natural & Synthetic-Free Undiluted for Hair Care Home Diffusers Skin Aromatherapy Massage & Humidifiers 10 ml (.33 fl oz)

Edens Garden$23.7820 rev

1y ago

Wuvezrub Jasmine Essential Oil 30ML - 100% Pure and Natural Oils for Aromatherapy Diffuser - 1 Fl Oz/Jasmine

Wuvezrub$5.7741 rev

1y ago

What reviews say buyers love and hate about jasmine essential oil

What buyers praise and complain about, mined from review topics.

What buyers love

Smell64%

“Light scent”

Quality-Overall6%

“Excellent product”

Value For Money4%

“Good price”

Soft Feel2%

“Soft skin”

Moist/Dry2%

“It's softening and moisturizing”

Absorbency1%

“Absorbs Well”

Suitability Oily Skin1%

“it softened my skin without making it feel oily”

Advertised Vs Actual Product1%

“Looks like the photo”

Durability1%

“it still hasnt went bad”

Suitability Dry Skin1%

“Great for dry skin”

What buyers complain about

Smell53%

“Metallic smell”

Strength5%

“Very weak”

Size-Overall3%

“Bottle is smaller than I expected”

Quality-Overall3%

“Cheap product”

Ingredients-Overall2%

“I wish there was more Jasmine in the essential oil”

Natural Ingredients2%

“Very artificial”

Moist/Dry2%

“Its not going to work miracles or be deeply moisturizing”

Durability1%

“But it doesnt last more than 10 hours”

Oily/Greasy1%

“my hands felt greasy”

Leak-Proof1%

“After opening the bottle I found it was leaking”

Top return reasons

Smell68%

Advertised Vs Actual Product8%

Leak-Proof6%

Size-Overall3%

Value For Money2%

Oily/Greasy2%

Diffuse Mechanism2%

Quality-Overall1%

Defective Material/Parts1%

Product Condition1%

Common jasmine essential oil questions

Is jasmine essential oil profitable to sell on Amazon United States?: The niche generates $479K/yr across 31 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -2.4%. Flapen's verdict: Worth a look (60/100).
How competitive is the jasmine essential oil niche?: 24 brands and 498 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in jasmine essential oil?: Top complaints mined from reviews: Smell, Strength, Size-Overall. The return rate is 1.1%.
When does demand for jasmine essential oil peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the jasmine essential oil niche?: Listings span $4.48–$49.44; the average listing price is $12.51 (sweet spot $15–$100). The average incumbent carries 3,074 reviews — the moat a new listing must climb.