Is ivory ribbon profitable to sell on Amazon United States?

The niche generates $256K/yr across 37 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +24.5%. Flapen's verdict: Worth a look (52/100).

How competitive is the ivory ribbon niche?

16 brands and 18 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in ivory ribbon?

Top complaints mined from reviews: Quality-Overall, Color, Material Quality. The return rate is 3.7%.

When does demand for ivory ribbon peak?

Demand peaks in May; the busiest month runs 2.5× the quietest.

What does it cost to enter the ivory ribbon niche?

Listings span $4.15–$17.69; the average listing price is $9.07 (sweet spot $15–$100). The average incumbent carries 1,542 reviews — the moat a new listing must climb.

Ivory Ribbon

Worth a look

Shows searches that convert (11.0% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.

Conversion

Great11.0%

search→purchase rate — share of searches ending in a sale

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Growth

Good+24.5%

90-day search growth — must beat 0% to launch

Review moat

Okay1,541.95

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$256K

$256K/yr · 256K searches

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Avg price

Okay$9.07

avg listing price — sweet spot $15–$100

Price range

Bad$4.15–$17.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Is ivory ribbon profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ivory ribbon is a $256K/yr Amazon United States market (256K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in May. Verdict: Worth a look — 52/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

ivory ribbon market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 30K–40K; avg 1,000–1,250/product
Revenue / yr: $272K–$363K; units × avg price
Conversion rate: 11.0%
Avg BSR: #42
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 0.0%
Avg brand age: 38 months
Avg seller age: 202 days

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

41%

Top 20: 84%

Open market

22%

woric22%
Ribbli17%
Mauproy11%
YASEO10%
LEEQE9%
Jutieuo9%

ivory ribbon demand & seasonality

Weekly Amazon search volume, last 103 weeks — +24.5% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 2.5×

Open Trend

Top ivory ribbon search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

ivory ribbon67K/yr +33.5%10.4% conv.
cream ribbon55K/yr +17.0%10.1% conv.
beige ribbon38K/yr +15.2%5.0% conv.
ivory satin ribbon23K/yr +28.3%10.6% conv.
off white ribbon12K/yr +23.1%8.0% conv.
cream satin ribbon11K/yr +13.1%11.1% conv.
ivory ribbon 1 inch5K/yr +51.9%12.0% conv.
ivory ribbon 1 1/2 inch5K/yr +49.7%13.7% conv.
beige ribbon 1 1/2 inch5K/yr +5.6%10.0% conv.
ivory silk ribbon5K/yr +22.9%9.4% conv.

All search terms

Top ivory ribbon products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mauproy 1-1/2 Inch Wide Ivory Satin Ribbon 50 Yards Solid Polyester Fabric Ribbon for Roses Making Gift Wrapping Flower Bouquets Wedding Decorations Handmade Crafts

Mauproy$6.634.7★1,451 rev

LEEQE Double Face Continuous Ivory Satin Ribbon 1-1/2 Inch x 50 Yards Polyester Ivory Ribbon for Gift Wrapping Weddings Party Hair Bows Invitations Decorations and More

LEEQE$9.714.8★3,500 rev

YASEO 1 Inch Ivory Solid Satin Ribbon for Gift Wrapping 50 Yards

YASEO$6.754.7★5,057 rev

1-1/2 Inch 100 Yards Ivory Satin Ribbon Solid Fabric Ribbon Roll for Flower Bouquet Gift Wrapping Roses Making Handmade Crafts

Jutieuo$8.664.6★1,180 rev

woric 120 Yards Cream Ribbon 3/8 Inch Ivory Satin Ribbon Thin Ribbons for Balloons String Wedding Decoration Gift Wrapping Bow Making Bridal Bouquet Hair Bows Graduation Cake Florist DIY Crafts

woric$7.634.8★802 rev

Newest

by launch date

KINGLAKE Double Faced Ivory Satin Ribbon - 1-1/2 Inch x 50 Yards

KINGLAKE$12.1815 rev

3mo ago

100 Yards 1 Inch Ivory Satin Ribbon Solid Craft Fabric Ribbon for Christmas Gift Wrapping Bows Making Flower Bouquet Wedding Party Decoration

Jutieuo$6.83330 rev

9mo ago

CUQIG 1 Inch Ivory Ribbon 50Yards Perfect for Gift Wrapping

CUQIG$6.88229 rev

10mo ago

woric 120 Yards Cream Ribbon 3/8 Inch Ivory Satin Ribbon Thin Ribbons for Balloons String Wedding Decoration Gift Wrapping Bow Making Bridal Bouquet Hair Bows Graduation Cake Florist DIY Crafts

woric$7.63802 rev

1y ago

woric 120 Yards Cream Ribbon 1 1/2 Inch Ivory Satin Ribbon Wedding Decor Ribbons for Bows DIY Crafts Flower Bouquet Party Birthday Home Decorations Gift Wrapping

woric$10.93553 rev

1y ago

What reviews say buyers love and hate about ivory ribbon

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Good quality”

Color12%

“Color is perfect”

Value For Money11%

“Worth it”

Embellishment/Embroidery Quality8%

“Great value for money and I will definitely purchase it again for future events and custom decorations”

Advertised Vs Actual Product7%

“Just what I was looking for”

Design-Overall5%

“Gorgeous, works well for my projects”

Gifting Purpose4%

“is absolutely bringing an elegant touch that is perfect for gifting”

Thickness3%

“The color and thickness of the ribbon was absolutely perfect”

Size-Overall3%

“Perfect size”

Stitch/Finish/Polish2%

“Double-faced satin looks polished”

What buyers complain about

Quality-Overall20%

“Incredibly cheap ribbon”

Color18%

“color is off”

Material Quality9%

“POLYESTER”

Thickness9%

“the problem with this ribbon is the thinness”

Strength4%

“Too flimsy”

Hard Feel4%

“not very soft”

Durability4%

“So it falls apart easily”

Stain Resistance4%

“Several stains the first few yards that I had to cut out”

Size-Overall3%

“I ordered the wrong size to start off”

Value For Money2%

“The worst $7 Ive ever spent”

Top return reasons

Color49%

Size-Overall13%

Value For Money6%

Display Colors6%

Thin6%

Advertised Vs Actual Product6%

Material Quality4%

Quality-Overall4%

Thickness2%

Functionality-Overall1%

Common ivory ribbon questions

Is ivory ribbon profitable to sell on Amazon United States?: The niche generates $256K/yr across 37 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +24.5%. Flapen's verdict: Worth a look (52/100).
How competitive is the ivory ribbon niche?: 16 brands and 18 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in ivory ribbon?: Top complaints mined from reviews: Quality-Overall, Color, Material Quality. The return rate is 3.7%.
When does demand for ivory ribbon peak?: Demand peaks in May; the busiest month runs 2.5× the quietest.
What does it cost to enter the ivory ribbon niche?: Listings span $4.15–$17.69; the average listing price is $9.07 (sweet spot $15–$100). The average incumbent carries 1,542 reviews — the moat a new listing must climb.