Is ivermectin lotion profitable to sell on Amazon United States?

The niche generates $126K/yr across 12 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Skip it (43/100).

How competitive is the ivermectin lotion niche?

12 brands and 68 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in ivermectin lotion?

Top complaints mined from reviews: Functionality-Overall, Smell, Value For Money. The return rate is 0.3%.

When does demand for ivermectin lotion peak?

Demand peaks in Jan–Jun–Sep; the busiest month runs 8.0× the quietest.

What does it cost to enter the ivermectin lotion niche?

Listings span $11.93–$34.76; the average listing price is $23.25 (sweet spot $15–$100). The average incumbent carries 2,226 reviews — the moat a new listing must climb.

Ivermectin Lotion

Skip it

Soft demand (-17.2% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.25

avg listing price — sweet spot $15–$100

Price range

Great$11.93–$34.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,225.92

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$126K

$126K/yr · 128K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad77%

top-5 click share — a locked-up shelf

Growth

Bad-17.2%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier Out of Stock

Is ivermectin lotion profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ivermectin lotion is a $126K/yr Amazon United States market (128K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jan–Jun–Sep. Verdict: Skip it — 43/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

ivermectin lotion market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: $93K–$116K; units × avg price
Conversion rate: 4.2%
Avg BSR: #73
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 7.3%
Avg brand age: 81 months
Avg seller age: 154 days

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

12 rising

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

17%

TARO36%
Generic14%
RID14%
Farnam7%
Shea Ivermectin Lice Treatment6%
AmLactin5%
Open — no brand owns it (6 brands, 17%)

ivermectin lotion demand & seasonality

Weekly Amazon search volume, last 61 weeks — -17.2% search growth over the last 90 days.

Peak months: Jan, Jun, Sep · busiest ÷ quietest = 8.0×

Open Trend

Top ivermectin lotion products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+

TARO$34.764.5★246 rev

Scalp Care Lotion for Head Lice Treatment | Ivermectin Lotion 0.5% Formula | Fast-Acting Single Use | Safe for Ages 6 Months+

Generic$30.244.6★38 rev

RID One & Done Just One Application Head Lice Treatment No Combing Required Prescription Strength Ivermectin Lotion for Children & Adults Eliminates Super Lice & Renders Eggs Non Viable

RID$32.874.4★1,043 rev

Farnam IverCare (ivermectin Paste) 1.87% for Horses Anthelmintic and Boticide 0.21 Ounces Horse Dewormer Ivermectin Apple-Flavored Paste Up to 1 250 lbs

Farnam$13.764.6★1,037 rev

Shea Ivermectin Lice Treatment

Shea Ivermectin Lice Treatment$29.914.5★62 rev

Newest

by launch date

KKFLEA Ivermectin Lotion 0.5% Lice Treatment Fast-Acting Head Lice & Eggs Treatment No Nit Combing Required for Children & Adults 5 oz.

KKFLEA$29.841 rev

2mo ago

QIFEISHANKA Ivermectin Lotion 0.5% Formulated for Lice Treatment No Head Combing Required & Just One Application Will Done 2 oz

QIFEISHANKA$30.141 rev

2mo ago

Scalp Care Lotion for Head Lice Treatment | Ivermectin Lotion 0.5% Formula | Fast-Acting Single Use | Safe for Ages 6 Months+

Generic$30.2438 rev

3mo ago

Shea Ivermectin Lice Treatment

Shea Ivermectin Lice Treatment$29.9162 rev

12mo ago

Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+

TARO$34.76246 rev

1y ago

What reviews say buyers love and hate about ivermectin lotion

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product13%

“As advertised”

Quality-Overall11%

“This lotion appears of high quality”

Ease Of Use10%

“It was easy to use thanks to the clear instructions”

Value For Money9%

“Excellent price”

Suitability Dry Skin6%

“Very helpful for dry skin especially during winter”

Efficiency5%

“Effective”

Soft Feel5%

“Silky smooth”

Moist/Dry4%

“Very moisturizing”

Allergies3%

“Got rid of rash”

Taste-Overall3%

“Tastes great”

What buyers complain about

Functionality-Overall16%

“struggling with them not fully working this one is the one that work the best”

Smell11%

“No smell”

Value For Money8%

“A little expensive”

Allergies7%

“I recently started getting severe dry skin over the last year”

Taste-Overall4%

“The taste is pretty unpleasant”

Moist/Dry4%

“I recently started getting severe dry skin over the last year”

Ease Of Use4%

“Hard to use”

Advertised Vs Actual Product4%

“FALSE ADVERTISEMENT”

Oily/Greasy2%

“I only use it in the evening because it has a very greasy feel”

Motor Power2%

“PUMP DOES NOT WORK AT ALL”

Top return reasons

Motor Power19%

Smell17%

Advertised Vs Actual Product11%

Size-Overall9%

Functionality-Overall8%

Leak-Proof6%

Value For Money6%

Defective Material/Parts3%

Flavor3%

Texture/Consistency-Overall2%

Common ivermectin lotion questions

Is ivermectin lotion profitable to sell on Amazon United States?: The niche generates $126K/yr across 12 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Skip it (43/100).
How competitive is the ivermectin lotion niche?: 12 brands and 68 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in ivermectin lotion?: Top complaints mined from reviews: Functionality-Overall, Smell, Value For Money. The return rate is 0.3%.
When does demand for ivermectin lotion peak?: Demand peaks in Jan–Jun–Sep; the busiest month runs 8.0× the quietest.
What does it cost to enter the ivermectin lotion niche?: Listings span $11.93–$34.76; the average listing price is $23.25 (sweet spot $15–$100). The average incumbent carries 2,226 reviews — the moat a new listing must climb.