Isabgol
FailThe top 5 products take 79% of clicks, so Isabgol is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $184K/yr143K searches / yr
- 90-day growth
- +13.3%search demand this quarter
- Competition
- 79%top-5 click share · 8 brands · 595 sellers
Flapen Score
Isabgol against its category
The dotted line is the Health & Household average. Past it, Isabgol is stronger. Inside it, weaker.
Market
The Isabgol market on Amazon at a glance
Shoppers on Amazon United States searched for Isabgol 143K times last year and spent an estimated $184K. The top 5 brands take 88% of clicks. Demand peaks in May–Sep. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.1% of those searches ended in a purchase.
Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.
- Searches, last 12 months
- 143K
- Growth, 90 days vs prior 90
- +13.3%
- Conversion, latest week
- 8.1%
- Market size, estimated
- $184Ka year
- Peak month
- May3.8× the quietest month
- Top search term
- isabgol90K searches a year
02 · Price
A sale here is worth $15.84.
Listings sell for $15.84 on average, from $7.46 to $44.83. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $15.84 that is $16K to $20K a year per listing.
- Average price
- $15.84inside the $15 to $100 sweet spot
- Price range
- $7.46–$44.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $16K–$20K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #86 within Psyllium. It carries 5,927 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 100%
- Out of stock, average day
- 8.5%
- Average rank
- #86in Psyllium
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 5,927per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Isabgol products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Telephone Brand Psyllium Husk (Sat-Isabgol) 200 Gram
- Price
- $9.79
- Rating
- 4.6/5
- Reviews
- 1,026
- Age
- 21y ago

Pack of 1 - Telephone Brand Sat-Isabgol (Psyllium Husk) (100 Grams Each)
- Price
- $7.46
- Rating
- 4.4/5
- Reviews
- 82
- Age
- 7y ago

ORGANIC INDIA Whole Psyllium Husk Powder Organic - Psyllium Husk Fiber Supplement Digestion Support Vegan Gluten-Free Non-GMO Soluble & Insoluble Fiber Source - 12 oz (Pack of 1)
- Price
- $18.02
- Rating
- 4.5/5
- Reviews
- 6,090
- Age
- 9y ago

THE HOLLY TREE Psyllium Husk Powder Organic 8 oz - Isabgol Powder Product of India - Whole Psyllium Husk Fiber for Digestive Health & Regularity - Gluten-Free USDA Organic Kosher
- Price
- $13.81
- Rating
- 4.2/5
- Reviews
- 146
- Age
- 1y ago

Yupik Organic Whole Husk Psyllium 8.8 Oz 95% Purity Soluble Fiber USDA Certified Non-GMO Kosher Gluten-Free Sugar-Free & Fat-Free Unflavored Plant-Based Ideal for Oatmeal & Cereal
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 1,131
- Age
- 7y ago
Trending
estimated 90-day click momentum
THE HOLLY TREE Organic Psyllium Husk Powder 16 oz - Isabgol Psyllium Husk Powder Organic for Gut Cleanse & Regularity - Premium Fiber - Vegan Gluten-Free Non-GMO USDA Certified
- Price
- $20.05
- Rating
- 4.1/5
- Reviews
- 76
- Age
- 1y ago

Yupik Organic Whole Husk Psyllium 8.8 Oz 95% Purity Soluble Fiber USDA Certified Non-GMO Kosher Gluten-Free Sugar-Free & Fat-Free Unflavored Plant-Based Ideal for Oatmeal & Cereal
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 1,131
- Age
- 7y ago

NOW Foods Supplements Psyllium Husk Powder Non-GMO Project Verified Soluble Fiber 12-Ounce
- Price
- $10.04
- Rating
- 4.5/5
- Reviews
- 24,082
- Age
- 22y ago

Pack of 1 - Telephone Brand Sat-Isabgol (Psyllium Husk) (100 Grams Each)
- Price
- $7.46
- Rating
- 4.4/5
- Reviews
- 82
- Age
- 7y ago

Himalaya USDA Organic Psyllium Whole Husk Powder Natural Daily Fiber Supplement Regularity Appetite Management Non-GMO 56-Tablespoon Supply Unflavored 12 Oz
- Price
- $18.32
- Rating
- 4.5/5
- Reviews
- 3,152
- Age
- 7y ago
Newest
by launch date
THE HOLLY TREE Organic Psyllium Husk Powder 16 oz - Isabgol Psyllium Husk Powder Organic for Gut Cleanse & Regularity - Premium Fiber - Vegan Gluten-Free Non-GMO USDA Certified
- Price
- $20.05
- Rating
- 4.1/5
- Reviews
- 76
- Age
- 1y ago

THE HOLLY TREE Psyllium Husk Powder Organic 8 oz - Isabgol Powder Product of India - Whole Psyllium Husk Fiber for Digestive Health & Regularity - Gluten-Free USDA Organic Kosher
- Price
- $13.81
- Rating
- 4.2/5
- Reviews
- 146
- Age
- 1y ago

Himalaya USDA Organic Psyllium Whole Husk Powder Natural Daily Fiber Supplement Regularity Appetite Management Non-GMO 56-Tablespoon Supply Unflavored 12 Oz
- Price
- $18.32
- Rating
- 4.5/5
- Reviews
- 3,152
- Age
- 7y ago

Yupik Organic Whole Husk Psyllium 8.8 Oz 95% Purity Soluble Fiber USDA Certified Non-GMO Kosher Gluten-Free Sugar-Free & Fat-Free Unflavored Plant-Based Ideal for Oatmeal & Cereal
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 1,131
- Age
- 7y ago

Its Just! - Psyllium Husk Powder GLP-1 Friendly Easy Mixing Dietary Fiber Cleanse Your Digestive System Finely Ground Powder Ideal for Keto Baking Non-GMO (Unflavored 10oz (Pack of 1))
- Price
- $11.79
- Rating
- 4.3/5
- Reviews
- 16,617
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
595
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
6%
- Baidyanath Asli Ayurved41%
- Telephone17%
- THE HOLLY TREE12%
- ORGANIC INDIA10%
- NOW Foods7%
- Yupik6%
- Open — no brand owns it (2 brands, 6%)
Demand
Isabgol search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Sep · busiest ÷ quietest = 3.8×
Search terms
Top Isabgol search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- isabgol90K/yr
- isabgol psyllium husk powder19K/yr
- isabgol powder12K/yr
- ispaghol8K/yr
- sat isabgol4K/yr
- isabgol powder organic4K/yr
- isabgol husk3K/yr
- sat isabgol psyllium husk2K/yr
Reviews and returns
What reviews say buyers love and hate about Isabgol
We read the reviews and the return reasons for every product selling here.
“Has a weird taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Isabgol questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









