Instant Ice Packs
PassInstant Ice Packs scores 73 out of 100, a Pass. Shoppers spend an estimated $2.1M a year here, search demand grew +59.0% this quarter, and an estimated 0.7% of orders come back.
- Flapen Score
- 73 / 100Top 1% of 14,768 Health & Household niches · +24 vs the category median of 4973
- Market size
- $2.1M/yr905K searches / yr
- 90-day growth
- +59.0%search demand this quarter
- Competition
- 61%top-5 click share · 11 brands · 13 sellers
Flapen Score
Instant Ice Packs against its category
The dotted line is the Health & Household average. Past it, Instant Ice Packs is stronger. Inside it, weaker.
Market
The Instant Ice Packs market on Amazon at a glance
Shoppers on Amazon United States searched for Instant Ice Packs 905K times last year and spent an estimated $2.1M. The top 5 brands take 79% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 73 out of 100, a Pass.
01 · Demand
An estimated 11.3% of those searches ended in a purchase.
Shoppers searched for this 905K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +59.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.
- Searches, last 12 months
- 905K
- Growth, 90 days vs prior 90
- +59.0%
- Conversion, latest week
- 11.3%
- Market size, estimated
- $2.1Ma year
- Peak month
- June2.9× the quietest month
- Top search term
- instant ice packs247K searches a year
02 · Price
A sale here is worth $20.99.
Listings sell for $20.99 on average, from $9.30 to $59.38. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $20.99 that is $105K to $126K a year per listing.
- Average price
- $20.99inside the $15 to $100 sweet spot
- Price range
- $9.30–$59.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $105K–$126K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #109 within Hot & Cold Therapies. It carries 2,178 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 93%
- Out of stock, average day
- 0.7%
- Average rank
- #109in Hot & Cold Therapies
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 2,178per listing
- Listings tracked
- 15
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Instant Ice Packs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
13
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
14%
- Brand 135%
- Brand 216%
- Brand 311%
- Brand 49%
- Brand 59%
- Brand 66%
- Open — no brand owns it (5 brands, 14%)
Demand
Instant Ice Packs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×
Search terms
Top Instant Ice Packs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- instant ice packs247K/yr
- instant cold packs142K/yr
- ice packs for injuries disposable114K/yr
- disposable ice packs96K/yr
- instant cold pack50K/yr
- instant ice packs for injuries40K/yr
- instant ice pack42K/yr
- first aid ice packs instant19K/yr
- breakable ice packs15K/yr
- instant cold packs single use10K/yr
Reviews and returns
What reviews say buyers love and hate about Instant Ice Packs
We read the reviews and the return reasons for every product selling here.
“only last about 15 minutes”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Instant Ice Packs questions
Answered from the same tracked data.









