Innocor Comfort Pillow
FailThe top 5 brands take 99% of clicks, so Innocor Comfort Pillow is a Fail.
- Flapen Score
- 39 / 100Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 4939
- Market size
- $191K/yr130K searches / yr
- 90-day growth
- -8.7%search demand this quarter
- Competition
- 74%top-5 click share · 6 brands · 9 sellers
Flapen Score
Innocor Comfort Pillow against its category
The dotted line is the Health & Household average. Past it, Innocor Comfort Pillow is stronger. Inside it, weaker.
Market
The Innocor Comfort Pillow market on Amazon at a glance
Shoppers on Amazon United States searched for Innocor Comfort Pillow 130K times last year and spent an estimated $191K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Feb. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $191K a year.
- Searches, last 12 months
- 130K
- Growth, 90 days vs prior 90
- -8.7%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $191Ka year
- Peak month
- January2.1× the quietest month
- Top search term
- sleep innovations pillow64K searches a year
02 · Price
A sale here is worth $48.69.
Listings sell for $48.69 on average, from $32.83 to $78.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $48.69 that is $5K to $12K a year per listing.
- Average price
- $48.69inside the $15 to $100 sweet spot
- Price range
- $32.83–$78.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$12K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #345 within Bedroom Aids & Accessories. It carries 6,069 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 9.0%
- Average rank
- #345in Bedroom Aids & Accessories
- Average rating
- 4.18 starsAmazon United States average 4.42 stars
- Average reviews
- 6,069per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Innocor Comfort Pillow products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sleep Innovations Forever Cool Gel Memory Foam Pillow Standard (Pack of 1) Off White
- Price
- $54.23
- Rating
- 4.3/5
- Reviews
- 1,413
- Age
- 9y ago

Sleep Innovations Memory Foam Contour Pillow Queen Size Head Neck and Shoulder Alignment Side and Back Sleepers Medium Support
- Price
- $40.80
- Rating
- 4.3/5
- Reviews
- 1,093
- Age
- 14y ago

Sleep Innovations Forever Cool Gel Memory Foam Pillow Standard (Pack of 2) White 2 Count
- Price
- $78.48
- Rating
- 4.3/5
- Reviews
- 1,413
- Age
- 6y ago

Sleep Innovations Memory Foam Contour Pillow Standard Size Head Neck and Shoulder Alignment Side and Back Sleepers Medium Support
- Price
- $34.03
- Rating
- 4.1/5
- Reviews
- 6,615
- Age
- 17y ago

Sleep Innovations Classic Memory Foam Pillow Standard Size Head and Neck Alignment Side Stomach and Back Sleepers Medium Support
- Price
- $47.60
- Rating
- 4.0/5
- Reviews
- 2,176
- Age
- 17y ago
Trending
estimated 90-day click momentum
Sleep Innovations Forever Cool Gel Memory Foam Pillow Standard (Pack of 2) White 2 Count
- Price
- $78.48
- Rating
- 4.3/5
- Reviews
- 1,413
- Age
- 6y ago

Sleep Innovations Forever Cool Gel Memory Foam Pillow Standard (Pack of 1) Off White
- Price
- $54.23
- Rating
- 4.3/5
- Reviews
- 1,413
- Age
- 9y ago

Cooling Gel Memory Foam Pillows - 1-Pack - Standard Size Memory Foam Pillow For Sleeping - Firm Pillow - Back Stomach & Side Sleeper - Shoulder & Back Pain Relief - Washable Bamboo Viscose Cover
- Price
- $32.83
- Rating
- 4.2/5
- Reviews
- 9,161
- Age
- 2y ago

Sleep Innovations Classic Memory Foam Pillow Queen Size Head and Neck Alignment Side Stomach and Back Sleepers Medium Support
- Price
- $51.25
- Rating
- 4.0/5
- Reviews
- 2,176
- Age
- 15y ago

Sleep Innovations Memory Foam Contour Pillow Queen Size Head Neck and Shoulder Alignment Side and Back Sleepers Medium Support
- Price
- $40.80
- Rating
- 4.3/5
- Reviews
- 1,093
- Age
- 14y ago
Newest
by launch date
Sealy Dreamlife Queen Size Memory Foam Cooling Pillow with Surface Guard Technology Removable Machine-Washable Cover 1 Year Limited Warranty White (2 Pack)
- Price
- $57.20
- Rating
- 4.2/5
- Reviews
- 434
- Age
- 2y ago

Cooling Gel Memory Foam Pillows - 1-Pack - Standard Size Memory Foam Pillow For Sleeping - Firm Pillow - Back Stomach & Side Sleeper - Shoulder & Back Pain Relief - Washable Bamboo Viscose Cover
- Price
- $32.83
- Rating
- 4.2/5
- Reviews
- 9,161
- Age
- 2y ago

Sleep Innovations Forever Cool Gel Memory Foam Pillow Standard (Pack of 2) White 2 Count
- Price
- $78.48
- Rating
- 4.3/5
- Reviews
- 1,413
- Age
- 6y ago

Sleep Innovations Customizable Comfort Gel Memory Foam Pillow Standard Size Tencel Cover Side Stomach and Back Sleepers Soft-Medium-Firm Adjustable Support
- Price
- $49.05
- Rating
- 4.0/5
- Reviews
- 138
- Age
- 6y ago

SUPA MODERN Cooling Pillow Queen Size Set of 2 CertiPUR-US Shredded Memory Foam Pillows for Sleeping Cool Bed Pillows for Hot Sleepers Adjustable Firm Pillow for Side Back Stomach Sleepers
- Price
- $38.42
- Rating
- 4.4/5
- Reviews
- 22,881
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
9
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
74%
Top 20: 100%
Open market
0%
- Sleep Innovations91%
- Vaverto3%
- Tempur-Pedic2%
- Qutool2%
- Sealy1%
- SUPA MODERN1%
Demand
Innocor Comfort Pillow search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.1×
Search terms
Top Innocor Comfort Pillow search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sleep innovations pillow64K/yr
- innocor comfort pillow35K/yr
- sleep innovations memory foam pillow15K/yr
- innocor pillow6K/yr
- innocor3K/yr
- innocor comfort3K/yr
- sleep innovation pillow5K/yr
Reviews and returns
What reviews say buyers love and hate about Innocor Comfort Pillow
We read the reviews and the return reasons for every product selling here.
“Smells bad”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Innocor Comfort Pillow questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









