Individually Wrapped Floss Picks

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved +22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+22.8%

Conversion, latest week

11.1%

Market size, estimated

$147Ka year

Peak month

May1.9× the quietest month

Top search term

individually wrapped floss picks35K searches a year

Listings sell for $9.84 on average, from $6.52 to $17.77. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $9.84 that is $10K to $12K a year per listing.

Average price

$9.84under the $15 to $100 sweet spot

Price range

$6.52–$17.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$10K–$12K

Returns

0.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #105 within Dental Floss & Picks. It carries 522 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

9.0%

Average rank

#105in Dental Floss & Picks

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

522per listing

Listings tracked

16

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months