Individual Medicine Packets
FailThe top 5 brands take 94% of clicks, so Individual Medicine Packets is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $499K/yr190K searches / yr
- 90-day growth
- +0.3%search demand this quarter
- Competition
- 70%top-5 click share · 9 brands · 87 sellers
Flapen Score
Individual Medicine Packets against its category
The dotted line is the Health & Household average. Past it, Individual Medicine Packets is stronger. Inside it, weaker.
Market
The Individual Medicine Packets market on Amazon at a glance
Shoppers on Amazon United States searched for Individual Medicine Packets 190K times last year and spent an estimated $499K. The top 5 brands take 94% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 15.6% of those searches ended in a purchase.
Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $499K a year.
- Searches, last 12 months
- 190K
- Growth, 90 days vs prior 90
- +0.3%
- Conversion, latest week
- 15.6%
- Market size, estimated
- $499Ka year
- Peak month
- April2.3× the quietest month
- Top search term
- benadryl individual packets33K searches a year
02 · Price
A sale here is worth $16.84.
Listings sell for $16.84 on average, from $3.09 to $39.08. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $16.84 that is $25K to $34K a year per listing.
- Average price
- $16.84inside the $15 to $100 sweet spot
- Price range
- $3.09–$39.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $25K–$34K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #170 within Allergy, Sinus & Asthma. It carries 13,475 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 94%
- Out of stock, average day
- 0.0%
- Average rank
- #170in Allergy, Sinus & Asthma
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 13,475per listing
- Listings tracked
- 18
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Individual Medicine Packets products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Advil Allergy and Congestion Relief Tablets Pain Reliever Fever Reducer and Allergy Relief with Ibuprofen Phenylephrine HCl and Chlorpheniramine Maleate 4 mg - 20 Coated Tablets
- Price
- $9.52
- Rating
- 4.7/5
- Reviews
- 5,934
- Age
- 8y ago
Benadryl Allergy Relief Medicine 60 Single Use Packets of 2 Tablets
- Price
- $26.12
- Rating
- 4.8/5
- Reviews
- 4,538
- Age
- 10y ago
Advil Allergy and Congestion Relief Tablets Pain Reliever Fever Reducer and Allergy Relief with Ibuprofen Phenylephrine HCl and Chlorpheniramine Maleate 4 mg - 50 Coated Tablets
- Price
- $24.09
- Rating
- 4.7/5
- Reviews
- 5,934
- Age
- 10y ago
Zyrtec 24 Hour Allergy Relief Tablets Antihistamine Indoor & Outdoor Anti Allergy Medicine + Cetirizine HCl Relief from Runny Nose Sneezing & Itchy Eyes Single Packs 14 x 1 ct Packets
- Price
- $14.07
- Rating
- 4.8/5
- Reviews
- 1,453
- Age
- 18y ago
Benadryl Ultratabs Allergy Relief Medicine 25 mg Diphenhydramine HCl Antihistamine Tablets For Relief of Cold & Allergy Symptoms Like Sneezing Runny Nose & Itchy Eyes & Throat 24 ct
- Price
- $6.02
- Rating
- 4.8/5
- Reviews
- 2,166
- Age
- 11y ago
Trending
estimated 90-day click momentum
Claritin Allergy Medicine for Adults 24-Hour Non-Drowsy Loratadine 10mg Antihistamine 60 Liquid Gels + 1ct On-The-Go Relief
- Price
- $39.08
- Rating
- 4.8/5
- Reviews
- 751
- Age
- 7mo ago
SurviveX Travel Medicine Kit - Compact TSA-Approved Medication Pack for Travel Camping Cruises - Includes Over-the-Counter Individual Medicine Packets
- Price
- $28.87
- Rating
- 4.7/5
- Reviews
- 207
- Age
- 1y ago
AXIV Allergy Relief Softgels Antihistamine Medicine & Cold Symptom Relief Dye-Free Liquid Gels 25 mg Diphenhydramine HCl Runny Nose Sneezing 25 Blister Packs (2 Softgels Each 50 Total)
- Price
- $25.32
- Rating
- 4.5/5
- Reviews
- 100
- Age
- 8mo ago
Benadryl Ultratabs Allergy Relief Medicine 25 mg Diphenhydramine HCl Antihistamine Tablets For Relief of Cold & Allergy Symptoms Like Sneezing Runny Nose & Itchy Eyes & Throat 24 ct
- Price
- $6.02
- Rating
- 4.8/5
- Reviews
- 2,166
- Age
- 11y ago
MFASCO - 7 in 1 - Travel Size Medicine Kit - TSA Approved | 28 First Aid Emergency OTC Medicine Packets for Cruise & International Travel | Compact Med Refill for Traveling & Office Assembled in USA
- Price
- $10.64
- Rating
- 4.8/5
- Reviews
- 986
- Age
- 2y ago
Newest
by launch dateClaritin Allergy Medicine for Adults 24-Hour Non-Drowsy Loratadine 10mg Antihistamine 60 Liquid Gels + 1ct On-The-Go Relief
- Price
- $39.08
- Rating
- 4.8/5
- Reviews
- 751
- Age
- 7mo ago
AXIV Allergy Relief Softgels Antihistamine Medicine & Cold Symptom Relief Dye-Free Liquid Gels 25 mg Diphenhydramine HCl Runny Nose Sneezing 25 Blister Packs (2 Softgels Each 50 Total)
- Price
- $25.32
- Rating
- 4.5/5
- Reviews
- 100
- Age
- 8mo ago
SurviveX Travel Medicine Kit - Compact TSA-Approved Medication Pack for Travel Camping Cruises - Includes Over-the-Counter Individual Medicine Packets
- Price
- $28.87
- Rating
- 4.7/5
- Reviews
- 207
- Age
- 1y ago
Zyrtec 24 Hour Allergy Relief Tablets Indoor & Outdoor Allergy Medicine 5 mg Cetirizine HCl per Antihistamine Tablet Relief from Runny Nose & More Individual Travel Pouches 1 x 15 ct
- Price
- $15.21
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 1y ago
Zyrtec 24 Hour Allergy Relief Tablets Individually Wrapped Indoor and Outdoor Allergy Medicine with 10 mg Cetirizine HCl per Antihistamine Tablet 1 Tablet Per Pack 50 ct Dispensit Pack
- Price
- $35.43
- Rating
- 4.8/5
- Reviews
- 1,453
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
87
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
4%
- Advil39%
- Benadryl26%
- Zyrtec18%
- Amazon Basic Care5%
- AXIV5%
- MFASCO2%
- Open — no brand owns it (3 brands, 4%)
Demand
Individual Medicine Packets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 2.3×
Search terms
Top Individual Medicine Packets search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- benadryl individual packets33K/yr
- advil allergy and congestion relief tablets35K/yr
- advil allergy sinus13K/yr
- advil allergy17K/yr
- benadryl packets11K/yr
- zyrtec individual packets8K/yr
- allergy medicine individual packets8K/yr
- zyrtec travel packs7K/yr
- advil sinus and allergy8K/yr
- travel benadryl packets9K/yr
Reviews and returns
What reviews say buyers love and hate about Individual Medicine Packets
We read the reviews and the return reasons for every product selling here.
“when allergic reactions may suddenly occur”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Individual Medicine Packets questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data